Expert Editorial
How to Market Your Wine Before It’s Bottled
Don’t depend on your bottling date to build excitement and encourage sales for upcoming releases! 5 steps you can take today to be ready for the uncharted times ahead. There are many things we can’t...
nielsen
Off-Premise Wine Sales Boom Weakening
The off-premise alcohol purchasing frenzie sparked by the pandemic lockdown peaked in the first full week, and wine sales were down -24% comparatively in the following week ending March 28, according to...
Howard Hewitt and farm equipment
Turning the Tables on Howard Hewitt
“Turning the Tables – Interviewing the Interviewers” is a Q&A series profiling Wine Writers. Howard Hewitt is a retired writer, marketer, and digital marketing professional located in Indianapolis, In...
Expert Editorial
Wine Lovers Now Get All the Information They Want - Instantly
Creativity is not innovation and vice versa.  Creativity, according to KeyDecisions.com, is recognized as fresh ideas and innovations are about implementation of creative advancements. The thought...
Zepponi Logo
COVID-19’s Impact on Beverage Alcohol M&A Activity
Source: Zepponi & Company Santa Rosa, Calif., April 6, 2020 – Now, several weeks into COVID-19’s appearance and rapid spread in the U.S., the virus’s impact on the beverage alcohol industry...
WinePulse DTC trends March 29
Where Will Wine Sales Come from Next Month?
Despite wineries being shuttered and millions of people sheltering in place due to the COVID-19 pandemic, consumers have not stopped buying wine, but have increasingly turned to other channels for their...
GOfermentor pricing
Innovative Winemaking System Offers Covid Distancing ‘Gentle, Clean, Closed’ Press Operation for Superior Wine Quality
Let’s face it. Conventional winemaking is a labor intensive, messy business.  Between manual or mechanical punch downs and arduous barrel and tank cleaning regimes to remove spent pomace, winemaking...
Expert Editorial
Tracking the Impact of the Coronavirus on the 3-Tier Market
The wine industry has weathered many obstacles, be they fires, phylloxera, or prohibition. Today we face uncharted waters with the coronavirus. Our path forward may be challenging, but we will get through...
Sheep at King Estate
Oregon Wine a Leader in Biodynamics
Even though Oregon only produces one percent of the wines made in the United States, this states accounts for 52% of total vineyard acres that received biodynamic® certification from Demeter USA, a not-for-profit...
Somm Choice Tasting
Grow Your Brand Presence in the US Market
If you are looking to get your wines in-front of US top on-premise buyers and sommeliers. Enter Your Wines Now. Sommeliers Choice Awards gathers the top wine restaurant buyers, Master Sommeliers, wine...
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