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It comes back to understanding who the customer is, what they want and building a relationship around that in order to maximize sales.
The biggest difference between tasting rooms and wine clubs that perform beyond expectation and those that don’t, is an organizational commitment to employee training, according to the 2017 VinQuest direct to consumer benchmark report.
I have been doing research lately on how to genuinely charm and engage customers. For those of us who serve the public, being charming...
After watching a segment on the television about a couple of companies that offer customer service that is above and beyond the norm, earlier...
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