The experienced leader returns to Wisconsin to lead the market’s next chapter
Jesse Christen, Executive VP of WIsconsin
August 5, 2026 — Breakthru Beverage Group, one of the leading beverage...
The distributor will represent Edrington’s portfolio of ultra-premium spirits across the state.
July 9, 2026 — Breakthru Beverage Group, one of the leading beverage wholesalers in the...
The industry veteran returns to South Carolina after serving as EVP of Breakthru Wisconsin
The Story Behind the American Wine Crisis: The last few years have felt like a tidal wave of woe for U.S. wine producers, but what’s really going on? Winery professionals and industry analysts weigh i...
The 2025 Corporate Social Responsibility Report: The Power of One provides key highlights across Breakthru’s business in Operations, People, Culture and Community
May 21, 2026 — Breakthru Beverage...
Company Maintains Gold Status in 2026 Recognition
May 13, 2026 (Cicero, IL) — Breakthru Beverage Group, one of the leading beverage wholesalers in the United States and the largest broker in...
Solos Unlocks Premium NoLo in the U.S. as First Wines Made with Breakthrough Aroma Technology Enter Market: Solos today announced that its U.S. production facility is fully operational, with the first products...
May 6, 2026 — Breakthru Beverage Group, LLC announced today that it has entered into a Letter of Intent to acquire Republic National Distributing Company, LLC’s (RNDC) interests in its joint venture...
The 25-year Industry Veteran to Drive Growth and Strengthen Partnerships
Barry Thompson, East Region President
April 23, 2026 — Breakthru Beverage Group, one of the leading beverage wholesalers...
March 20, 2026 – Breakthru Beverage Group, one of the leading beverage wholesalers in the United States and the largest broker in Canada, and Copper Cane Wines & Spirits today announced an expanded...
Dario Skocir, Chief Supply Chain & Operations Officer
January 21, 2026 — Breakthru Beverage Group, one of the leading beverage distributors in the United States and the largest broker in Canada,...
California Wine Giant Puts One of Its Most Premium Wineries Up for Sale: Imagery Estate Winery in Glen Ellen, which was started in the 1980s by Joe Benziger, whose family also founded nearby Benziger Family...
The distributor will support Banfi’s evolving portfolio across 13 U.S. markets
January 8, 2026 — Breakthru Beverage Group, one of the leading beverage wholesalers in the United States and the largest...
Judy Viera, Chief Human Resources Officer
November 18, 2025 – Breakthru Beverage Group, one of the leading beverage distributors in the United States and the largest broker in Canada, representing a...
Family-led Oregon winery builds momentum for long-term growth through expanded distribution and continued commitment to quality, authenticity, and community
November 12, 2025 (Carlton, OR) —...
October 14, 2025 — Breakthru Missouri today filed a lawsuit against Atomic Brands in the Circuit Court, Twenty-Second Judicial District, in St. Louis City, Missouri. The legal action follows Atomic’s...
