Expert Editorial
Navigating Smoke Taint and Other Disasters: Wine Manufacturing Strategies to Turn “Noise” into a Rock Opera
Smoke, drought, rain, and other flavor-altering events are what separate the winemakers from the wine masters.A single harvest impacted by mold, smoke, or other faults can take down a vineyard or a farm...
Auctioneer Fritz Hatton
Pinot Noir Auction the Flywheel of Success for the Willamette Valley Brand
As auctioneer Fritz Hatton, pointed his finger and called “Sold!” for the last lot of Pinot Noir, the crowd at the Willamette Valley Barrel Auction responded with jubilation. The fund raising event broke...
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Be a Great Manager (Part One)
Being a boss, at any level, is rarely easy. There are times that you wish your employees would just do what you want them to do and there are times that your employees wished that you understood the problems...
Joe Roberts 3x2
Turning the Tables on Joe Roberts
By Carl Giavanti, Carl Giavanti Consulting “Turning the Tables – Interviewing the Interviewers” is a Q&A series profiling Wine Writers. We hope you’ll discover more about the wine writers...
Crush Report 2018 Dollars per ton
2018 California Crush Report by the Numbers
The 2018 California crush report was released today, and as expected the report reveals a bountiful 2018 winegrape harvest up 6.6% in volume from 4,016 thousand tons in 2017 to 4,282 in 2018. The majority...
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Perking Up Your Email Subject Lines
Email subject lines are not always designed to make you open them. Here are a few from wineries that have popped up in my inbox lately: Spring Release Weekend Need to Restock Your Wine Supply? Have You...
Letters to the editor
Wine Will Never Fall Into the New Tobacco Trap
A title of an article appearing in the March 28, 2019 issue of The Spectator by Christopher Snowden, “The Campaign to Make Alcohol ‘The New Tobacco’”, seems to be more than a shot across the bow of all...
Bud Break Cropped
Is Gallo Saving the Wine Industry?
Betting on high-margin and high-growth sounds like a winning strategy, and Constellation’s stock rose on the morning after the announcement. But if Constellation was so eager to get rid of these brands,...
3 Tier Talk
What I Learned at WSWA 2019
The supplier, the wholesaler and the consultant world descended on Orlando, Florida last week for the annual WSWA convention. It was a collection of people everybody knew, and people hardly known and I...
Flavor Sticks
Menthol Is Not Mint: Decoding Freshness in Wine
Ninety or so people gathered at the Vintners Inn in Santa Rosa, CA on Wednesday, April 3rd to hear world–renown flavor expert Alexandre Schmitt speak on the topic of “Decoding Aroma Molecules in Wine &...
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