Wine Business Editorial

I work with wineries throughout North America and have been amazed at the growth in the industry over the past decade or so. The...

The rewards and challenges of growing, making, and selling wine can be numerous for grape growers, winery owners, and executives.

I have two kids. They are wonderful kids and like siblings, they argue about nearly everything. Who does what? Who is responsible for what...

Nature has a way shaking us up when we least expect it. Strong winds whipped up huge fires in Napa and Sonoma counties on Sunday...

The $220 billion economic impact of the U.S. wine industry revealed in WineAmerica’s recent study has grabbed headlines in the media, but the target audience for the information is much narrower, it’s the lawmakers in Congress and state legislatures across the nation who preside over the arcane and fragmented regulations of the alcohol industry.

While distributing information to your customers and potential customers through social media is important, it’s also important to know how the people that you...

Two hundred years after writing, “we could, in the United States, make as great a variety of wines as are made in Europe: not exactly of the same kinds, but doubtless as good,” Thomas Jefferson’s dream is being realized throughout the Commonwealth of Vi

A few weeks ago, Rob McMillan an EVP with Silicon Valley Bank and founder of their wine division wrote, as part of his blog...

“There is an inherent David and Goliath dynamic in three-tier distribution,” says Brian Rosen, owner of BevStrat. “It is skewed toward the top 300 brands globally, and the top five distributors focus on these brands, through which 98.4% of all wine, beer, and alcohol is sold.”

Could the French Tribaie be the next big thing for ensuring quality of wine with its unique grape-sorting process?

Marketing your small winery can seem overwhelming and challenging, especially for those of us with small shops with just one, or maybe a few employees. During harvest, there is never enough time to even think about marketing. Then by the time you get everything else done, from bottling to distribution, it’s almost harvest again! However, you know creative and customer-focused marketing is critical to the success of your winery.

If you want to increase your sales quickly and simply, good customer service is your biggest asset. It will increase customer good will, willingness...

Now in its sixth year of existence, this year’s WIN North Coast Expo is rising to meet the demands for increased educational components. Hearing back from decision-makers of wineries and vineyards, Wine Industry Network is rising to meet the challenge. Last year’s attendance exceeded all expectations, with popular sessions exploding out the doors of the Sonoma County Fairgrounds halls.

Contrary to popular belief, Dom Pérignon was not the first monk in France to discover the magic between wine fermentation and carbon dioxide to create the bubbles in a bottle that led to champagne.

You’ve probably heard of NDVI (Normalized Difference Vegetation Index) or EVI (Enhanced Vegetation Index) maps, which are helpful in understanding the relative health of grapevines. Typically generated from multispectral imagery gathered by satellites, airplanes or drones, these maps are based on the principle that healthy plants reflect less red visible light than unhealthy plants because healthy plants absorb more of it as they are engaged in higher rates of photosynthesis.