April 16, 2026 (Henderson, NV) — Noble Oak Bourbon and Rye, the purpose-driven American whiskey brand known for its distinctive double-oak finishing process, today announced a new phase of growth as Apogee 21 Holdings, Inc., dba A21 Wine and Spirits, has added Noble Oak to its expanding portfolio of premium brands, signaling renewed focus on national expansion and market execution.
With the support of A21 Wine and Spirits’ national sales infrastructure and strategic brand-building capabilities, Noble Oak is poised to strengthen its presence across key U.S. markets, deepen distributor relationships, and drive consistent growth across both on- and off-premise channels.
As part of this next phase, product inventory is being replenished, and new product will be available to out-of-stock accounts beginning this coming week, ensuring that distributor partners, retailers, and on-premise accounts can once again meet strong consumer demand.
“This is an exciting moment for Noble Oak,” said Rob Koch, COO. “By joining the A21 Wine and Spirits portfolio, we are aligning with a team that brings national reach, disciplined execution, and a deep understanding of how to build brands the right way.”
Noble Oak remains rooted in the values that have defined the brand since its inception—premium quality, craftsmanship, and purpose. Central to that mission is its sustainability platform: “Every Bottle Plants a Tree”
Through its ongoing reforestation initiative, Noble Oak has already planted over 1.25 million trees globally, reinforcing its commitment to environmental impact and long-term sustainability.
“That mission is not changing—it’s accelerating,” added Koch. “Consumers today want more than just a great product; they want brands that stand for something. Noble Oak delivers on both.”
With the addition to the A21 Wine and Spirits portfolio, Noble Oak will benefit from enhanced national sales execution, distributor alignment, and increased brand visibility across the United States.
About A21 Wine and Spirits
A21 Wine and Spirits is a premium wine and spirits company dedicated to crafting and representing exceptional brands rooted in quality, integrity, and innovation. With a growing portfolio and a partner-first mindset, the company focuses on building long-term value through disciplined execution, strategic growth, and authentic storytelling.
A21’s portfolio includes the owned brands of Noble Oak, Monkey in Paradise Craft Vodka, one of the fastest growing vodkas in the US, Ándale Luxury Tequila, Blue Nectar Tequila, and the agency brands of Zunte Mezcal, Ronald Isley’s Contagious XO Brandy, Finca Ferrer Wines from Argentina, Chateau d’Astros from Provence France, and John Lee Hooker Bourbons.
For more information, visit https://www.apogee21holdings.com/
About Noble Oak
Noble Oak is an award-winning American Bourbon brand known for its distinctive oak finishing process and its environmental commitment to reforestation initiatives. The brand combines premium craftsmanship with a purpose-driven mission, delivering exceptional whiskey while contributing to global sustainability efforts. Noble Oak was acquired by Noble Acquisitions, Inc. from Edrington UK, and a majority interest in the company was subsequently acquired by A21 Wine & Spirits.
About Apogee 21 Holdings Inc.
Apogee 21 Holdings Inc. is an OTC public company producing and supporting brands in the wine, spirits and beverage category based in Henderson, Nevada. The company intends to bolt on brands under its A21 Wine & Spirits operating unit which will be providing full production, and sales/marketing support for its brands. Currently the company owns Noble Oak, Ándale Luxury Tequila, Monkey in Paradise Craft Vodka, Blue Nectar Tequila and has the agency representation of Zunte Mezcal, Ronald Isley’s Contagious XO Brandy, Finca Ferrer wines from Argentina and Chateau d’Astros from Provence, France.
