Industry Veteran Will Prioritize Group Sales, Private Events, and Partnerships
February 25, 2026 (Napa, CA) — The Napa Valley Wine Train announced Mike McNeil as its new Director of Sales and Revenue. McNeil joined the Napa Valley Wine Train in December 2024 as Director of Revenue Management. In that role, he strengthened the company’s forecasting, pricing, and demand-management disciplines. His analytical rigor and cross department collaboration laid the foundation for stronger booking pace, aligned promotions, and increased yield across the full portfolio of luxury onboard experiences.
In his new role, McNeil will oversee the company’s integrated commercial strategy with a primary focus on expanding group sales, private events, and affiliate partnerships while optimizing overall revenue. Simultaneously, he will ensure that revenue strategy, pricing, and distribution will support sustainable growth and optimal occupancy.
“My time with the Napa Valley Wine Train has been both inspiring and energizing, and I look forward to embarking on this next chapter in a new expanded role, ensuring this iconic Napa Valley experience remains a top choice for celebrations and partnership‑driven programming,” says McNeil. “The team’s dedication to creating memorable guest experiences, whether for groups, events, or everyday travelers, makes it a privilege to contribute to its continued growth and evolution.”
McNeil’s intimate involvement in supporting group sales at the Napa Valley Wine Train has imbued him with a passion for the group customer experience. From intimate gatherings of 21 guests to full buyouts of up to 350, he recognizes the Napa Valley Wine Train’s legacy as the premier Wine Country attraction, seamlessly blending a luxury railcar experience with the region’s celebrated food and wine culture. Under his leadership, the Napa Valley Wine Train continues to deliver customized group experiences across corporate events, social celebrations, weddings, and tour and travel programs. Ensuring an ideal fit for every occasion, group offerings range from team-building Murder Mystery rides and winemaker dinners to group trivia experiences and multi-winery tasting journeys featuring three winery stops, a four-course meal, and a finale all-train dance party.
McNeil holds a master’s degree in public communication from California State University, Chico, and is currently pursuing both the FMVA and BIDA certifications through the Corporate Finance Institute. He is a North Bay Business Journal Forty Under 40 award recipient and previously served on the Executive Board of the Sonoma Valley Visitors Bureau as Treasurer for the Sonoma Valley Museum of Art.
For more information on the Napa Valley Wine Train, please visitwww.winetrain.com.
About the Napa Valley Wine Train
One of the few active historic passenger railroads in the United States, the Napa Valley Wine Train offers an engaging and memorable experience that echoes the glory days of train travel, with fine dining service, multi-course meals cooked to order, Napa Valley scenery and ultimate relaxation aboard exquisitely restored antique rail cars. The Napa Valley Wine Train features vintage Pullman rail cars faithfully restored with Honduran mahogany paneling, brass accents, etched glass partitions and luxurious armchairs that evoke the spirit of luxury rail travel at the beginning of the 20th century. Today, the Napa Valley Wine Train offers more than a dozen distinct rail experiences—from gourmet journeys and winery tours to seasonal and specialty events—inviting guests to explore Napa Valley in unforgettable ways. Guests can also bring home a taste of the journey through the Wine Train Shop, which features curated gifts, apparel, and exclusive keepsakes.
The Napa Valley Wine Train holds a level 1 Green Key Meetings rating. It has been identified as a destination that has taken first steps to reduce environmental impacts by analyzing its meetings and conference operations and identifying opportunities for improvement. An action plan focusing on resource conservation and waste minimization has been established, and is supported by a firm commitment to continual improvement.
In 2015, Noble House Hotels & Resorts, Ltd. – a collection of luxury hotels and resorts purchased the historic and iconic Napa Valley Wine Train expanding its portfolio to include attractions in the destinations its hotels call home.
About Noble House Hotels & Resorts
The Noble House Hotels & Resorts portfolio is a collection of 29 luxury and upscale hotels, resorts, and experiences across North America—all designed for discerning travelers seeking to escape the daily routine. Noble House can be trusted to unlock the most authentic experiences in the most compelling destinations. This promise is delivered through their carefully curated collection that pairs boutique local charm with consistent high service and comfort standards. All concepts within their collection offer immersive, active adventure experiences that bring out the best of their destinations. Headquartered in Seattle, their family-owned business philosophy creates value for each concept’s community, environment, ownership, staff, and guests. The portfolio includes: over 75 restaurants, bars, and lounges; the Napa Valley Wine Train; a collection of spas, marinas, and private residences throughout the U.S., and Mexico; a range of beachfront resorts from California to Florida; luxury retreats in Jackson Hole, Wyo. and award-winning urban hotels in Seattle and San Francisco. For more information, visit www.noblehousehotels.com or call 877.NOBLE.TRIP.
