WIN Expo, December 5, 2024 at Sonoma County Fairgrounds The North Coast Wine Industry Expo (WIN Expo) trade show floor hosts nearly 300 exhibitors in two buildings plus exterior exhibits. To help you find...
In this episode, George interviews Susan DeMatei, Founder and President of WineGlass Marketing. They discuss her love/hate relationship with Corporate Marketing Agencies during the ’90s, her two...
In this episode, George interviews Christian Klier, North Coast Grape Broker of Turrentine Brokerage. They dive into Klier’s background as a 4th generation pear farmer from Lake County, his 25 years of...
In this episode, George interviews Michael Haney, Executive Director of Sonoma County Vintners. They discuss Haney’s upbringing in Nashville, TN, how he first entered the wine industry almost 35 years...
In this episode of Wine Industry Insiders, George interviews Jen Warrington of WISE Academy. They discuss where she and her accent are from, her love for traveling, how she landed in her role at WISE,...
Getting your irrigation right—how much and when—is critical to crop quality and yield. Your canopy management strategy, deficit strategy, nutrient spending, agronomic intent, and water moving energy are...
https://www.youtube.com/watch?v=This webinar aims to present to winemakers the state of research about yeast nutrition in wine fermentations to guide the producers in their nutrition program. Join Anne...
The future growth and success of your winery requires forward-thinking strategies in collaboration with your distribution network. During this webinar, we’ll explore key pillars to effective collaboration...
We keep hearing that “wine consumption habits” are changing, Baby Boomers are aging, and that we should pay attention to new customer groups…but what does that mean? How are other age groups consuming...
How much do you know about your customers? Are you one of those wineries marketing solely based on club and non-club members? Or have you taken the next step and are marketing to your customers based on...
