Learn how you can market and authenticate your wine and spirits in the 21st Century! Our booth offers the latest in NFC technology to assure your consumers that they are getting the real thing while also...
As the wine world, like all business sectors, struggles to adapt and adopt emerging technologies in communicating messages to existing and potential customers, Professor Damien Wilson says the base root...
The idea of Prosurix, a counterfeit detection software, came to long-time wine and spirits retailer Steve Glamuzina about four years ago when he heard about the counterfeiting of the famed Italian wine,...
Whether solving a problem or seizing an opportunity, these five wine industry suppliers used ingenuity and technology to develop innovative products and solutions for vineyards and wineries. They represent...
Prosurix is a first-of-its-kind marketing application that allows brands to communicate directly with customers at the point of purchase when customers are most likely to make a purchasing decision.
Our...
Visualize, if you may, that you have just released a superior vintage wine. You have received great industry reviews and are excited to see how consumers will take to your new offering. In the past, you...
