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Afternoon Brief, January 7th

Gallo Set to Dominate the Bargain Basement: Monopolies should be feared; sometimes not for the obvious reasons...

Afternoon Brief, July 27

California Sparkling Wine Pioneer Barry Sterling, Founder of Iron Horse Vineyards, Dies at 90: The attorney turned vintner positioned his winery among California's top sparkling wine houses...

Afternoon Brief, May 21

Napa County Looks at Wine Country Growth: Napa County is considering how to mold the future of its world-famous wine country balancing a host of factors, from housing demands to requests for wineries in remote locations...

Commerce7 and Emetry Partner to Bring Better Customer Understanding to Wine

NAPA, CALIFORNIA, MAY 2020: Emetry is excited to announce their collaboration with Commerce7, a commerce system for the alcohol industry. Working with Commerce7 Emetry,...

Emetry and 5forests Partner to Empower Wine Marketing

NAPA, CALIFORNIA, MAY 2020: Emetry is thrilled to announce a partnership long in the making. 5forests, a marketing agency that helps wineries grow, and...

Afternoon Brief, May 14

Oregon Wineries Begin Reopening, Kicking Off with Those in 28 of 36 Counties: After having closed tasting rooms for almost two months to on-premise wine tastings and consumption, on May 7th, Oregon Governor Kate Brown announced the plans for the Phase One reopening of Oregon wineries and tasting rooms...

Afternoon Brief, April 7

How Will Coronavirus Affect Wine Consumption?: How will the coronavirus pandemic change the wine world? Wine Intelligence looks at how consumer trends are likely to shift: from a dramatic move towards off-premise sales, to a new awareness and emphasis on local origin products...

Coronavirus Again Exposes Fragility of Hospitality Driven Wine Business

In the beginning of March when the seriousness of the Coronavirus outbreak began to dawn on US Consumers, WineDirect noticed an immediate 22% volume decrease in weekend tasting room sales compared to the previous month across the 900 US and Canada wineries that use their point-of-sale system ...

Afternoon Brief, February 4

Unraveling the Master Sommelier Exam Cheating Scandal More than a year after the scandal that rocked the wine world in 2018, candidates and Master Sommeliers are still fighting for change...

Afternoon Brief, January 28

Wine and agriculture researchers studying the effects of climate change in vineyards have come to the same conclusion as decades of investors: diversify ...

Afternoon Brief, December 17

Wine Institute applauds today's vote in the House of Representatives to extend federal excise tax benefits for all wineries and urges the Senate to ensure this legislation becomes law ...

Digital Darwinism Imminent: Wineries Must Invest in Digital or Perish

According to Paul Mabray of Emetry, wineries are ignoring the importance of digitally engaging both their existing and potential customers at their peril ...

Dale Stratton Joins Emetry’s Board of Advisors

Emetry, the Napa-based software company providing data-driven marketing insights to wine brands, welcomed Dale Stratton to their Board of Advisors. Stratton brings over 35...

Emetry Welcomes Sara Vlasach as Senior Director of Product Marketing

Emetry, a fast-growing software company focused on providing data-driven insights to help wine brands spot opportunities, welcomed Sara Vlasach to the role of Senior...

Afternoon Brief, September 25

The Mysterious and Not Fully Understandable Wine Defect Popping Up in Natural Wines: Mouse - You can't smell it. At first, you can't taste it. But once you do, you'll wish you'd never opened the bottle. It's a stealthy little pest known as mouse, or mousiness, an off-flavor that can infect wines ...
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