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New Research Identifies Best Practices for Tasting Room, Wine Club &...

VinQuest™ 2016 Consumer Direct Wine Sales Report identifies key industry averages and best DTC sales practices reported by 224 U.S. wineries. Windsor, CA – November...

Afternoon Brief, November 7

Settlement Expected in Case Alleging Men Hired Prostitutes for Cruise Aboard USS Alpha Omega: A former Napa Valley winery employee alleges that in August 2015 she was assigned to work on a company yacht where men had sex with call girls while the group cruised the San Francisco Bay, according to court records...

Afternoon Brief, October 3

Napa Valley Fruit Versus Napa Valley Wine: A proposal before the federal agency in charge of wine labeling has vintners in emerging regions complaining that Napa Valley is trying to hurt their businesses...
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D.T.C Should Mean More to You

The acronym D.T.C. (direct to consumer) is ubiquitous these days. It’s hard to read anything about marketing or business without the words D.T.C. being...

Afternoon Brief, February 8

Grape Crush Report Reveals Lighter Harvest for Washington State in 2015: Washington State's wine grape harvest in 2015 totaled 222,000 tons, down 2 percent from the prior year, said a report released today by the Washington State Wine Commission and the United States Department of Agriculture...

Afternoon Brief, February 1

Details of Sonoma County’s Super Bowl Pledge Shrouded: The Press Democrat could not ascertain exactly how much three Sonoma County groups are spending on their Super Bowl promotional effort and other details of the initiative after being denied a request for a copy of their contract with the Super Bowl 50 Host Committee...

Afternoon Brief, January 18

Enhanced El Niño Storm Track Has Finally Emerged; Active Pattern Likely Throughout California Next 2-3 Months: Over the past two weeks, a series of strong and moist storm systems have brought wet and occasionally hazardous weather conditions to different parts of the state...
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Afternoon Brief, November 24

‘Great Napa Valley wines will rival Bordeaux First Growths’: Moet-Hennessy Estates & Wine CEO: Jean-Guillaume Prats, Moet-Hennessy Estates and Wine CEO, says he believes great wine produced in Californias Napa Valley will rival the finest Bordeaux in future years...
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Afternoon Brief, November 18

Winemaker Without Vines in View as Treasury Emulates Coke: Many vintners would love to own enough wine country to cover Manhattan twice over. Not Treasury Wine Estates, maker of $850-a-bottle Penfolds Grange...
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Afternoon Brief, October 31

Militant French winemakers strike social security building: Vandals claiming allegiance to the French militant winemaker group Comite d'Action Viticole have attacked social security offices in Languedoc Roussillon, as tension rises over the level of aid available to hail-struck producers...
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Afternoon Brief, October 28

How bad is the California drought?: Across California, from the manicured lawns of Beverly Hills to sun-baked farmers' fields, they are praying for rain this winter. But "El Nino," the weather phenomenon which sometimes brings storms, will be "weak" and "offer little help" to the desperately parched state...
expert-editorial

Holiday Blues; go to market strategy

I am a consultant. I travel all over America and Europe helping business in the three-tier system. I work with wineries, wholesalers, brands, brewers, importers,...
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Afternoon Brief, September 25

Oregon winery uses legal loophole to be listed as a Washington Wine: Not all in the Walla Walla Valley is as peaceful as it appears. It turns out there's a giant loophole in the law that Oregon wineries are able to exploit to market themselves as Washington wines...

DTC and Retailers, “Pay the Fine” and Keep Shipping

Hello wine lovers, retailers, wineries and DTC advocates. I awoke this morning to find a disturbing article on winespectator.com about interstate commerce, wine shipping,...
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Afternoon Brief, August 20

3rd Annual North Coast Wine Industry Expo Attendee Registration Now Open: The Wine Industry Network (WIN) announced attendee registration for the 2014 North Coast Wine Industry Expo to be held on December 4th opened today...