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Lindsay Hoopes: Creating Economic Viability and Attracting the Next Generation of...

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A Napa native, Lindsay Hoopes spent her childhood walking the vineyards with her family, and in so doing, developed an unparalleled love for farming and her surrounding community...

Craig Camp: Leading the Way for Vineyard Rejuvenation from Conventional to...

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Craig Camp seems to be universally respected in the West Coast wine industry...
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Coastal Winegrape Market Won’t Return to Normal Until 2023-24

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As the president of Allied Grape Growers, a cooperative of over 450 grape growers in California, Jeff Bitter has had a challenging year….like much of the wine producing community...
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The HENRYs Offer the Greatest Opportunity for the Wine Sector in...

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By Barbara Barrielle Damien Wilson, Ph.D, The Hamel Family Faculty Chair of Wine Business at Sonoma State, is never boring. That bodes well for his...

Eliminating Weather Holds and Waste: New Cooler Ships Wine Safe and...

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From the people that brought Otter Brand to the protection of fragile cell phones comes a new concept in wine delivery, Liviri Vino...

Enterprise Level Automation and AI Marketing Tools Made Accessible to Wineries

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Debuting at the WIN Expo in December 2019, PreferencePro by VinterActive made a serious splash and quickly signed up several wineries for this breakthrough email marketing software...

Grape and Bulk Market Activity Increases as Wineries Seek Ways to...

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The Lightning Complex, or LMU fire, came earlier this year than Sonoma and Napa had experienced in recent years, so many of the vineyards had hanging fruit. A few whites had been harvested and early ripening Pinot Noir but those harvests were in the minority...

Making First Impressions with Secondary Packaging

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Presentation packaging has many forms and their structure is as important as their design...

Adapting the Winery Experience to Make Guests Feel Safe During COVID-19

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It is the middle of the summer and what is usually an incredibly busy and profitable tourist season has been nipped in the bud, so to speak, by what is being called the novel coronavirus.
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Insights from Ciatti’s Market Update Webinar

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Today senior members of the Ciatti Company, a major player in global grape and wine brokering, invited other experts in vineyard real estate and beverage industry to join them on a webinar to discuss the state of the wine market, what changes we will see and what the future may bring. 

First CIA Wine Management Master’s Degree Students Graduate to Abysmal Job...

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First CIA Wine Management Master’s Degree Students Graduate to Abysmal Job Market: The class of 2020 not only got ripped off by not having proms, senior skip days, college visits and graduation ceremonies, but now the graduates cannot find jobs…in just about any field of study...

New Napa Ballot Initiative Splits Wine Industry, Set to Repeat Measure...

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After the controversial and hotly debated Measure C was narrowly defeated in Napa County, the organization responsible for bringing the measure to the ballot, Napa Growers and Vintners for Responsible Agriculture (NGVRA), is attempting to get a new initiative on the November 2020 ballot ...

Wineries Get Creative to Reach Customers During Pandemic

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As the mandate came down in California and other states to close tasting rooms as part of the prevention of the spread of the Coronavirus through gatherings, wineries were forced to pivot from normal operations to both creative ways of selling wine ...

Wine Event Cancellations Hurt Associations’ Marketing Efforts and Budgets

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I was in a tasting room in downtown Healdsburg on Sunday, March 15, when a passerby called in the window and said “enjoy your glass of wine….

Wine’s Most Inspiring People: The Consistent Force Behind Sustainability in Practice

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Over the holidays, I stopped to taste the extraordinary array of wines at Castoro Cellars in Paso Robles and almost tripped over the SIP certified sign at the entrance. This winery is proud of their role as an early adapter of Sustainability in Practice (SIP) and the principle of sustainable practices don’t stop with a sign ...