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Afternoon Brief, June 7th

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Texas Wine Grape Growers Sue Bayer-Monsanto Over Dicamba Drift Damage: The suit alleges that some grape growers saw a truly insane 90 percent reduction in their yield owing to dicamba drift....

3×3 Announces the Launch of a New Retailer Membership Program for...

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Independent retailers can now harness the power of data and discover new artificial intelligence programs to enhance customer engagements as part of a free...

Afternoon Brief, March 11th

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Virtual 2021 Sonoma County Barrel Auction Presented by American Agcredit, Registration Open: Sonoma County Vintners announces the seventh annual Sonoma County Barrel Auction, presented by American AgCredit, is open for registration...

3×3 Publishes a Digital Marketing Playbook for Beer, Wine, and Spirits...

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Proprietary Report Explores the How and Why Behind Better Long-Term Digital Marketing New York, March 11, 2021 - 3x3, a growth marketing company, is pleased...

Afternoon Brief, December 15th

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International Experts Discuss a Reimagined Wine Industry at Wine2Wine Business Forum: At the virtual exhibition, professionals from around the globe focused their attention on inclusivity, and how transparency, empathy, and equity can transform the business of wine...

How Beverage Alcohol Retailers and Brands Can Drive Growth in Early...

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Report by 3x3 Offers Insights for Beverage Alcohol Retailers and Suppliers Facing Steep Decline in Sales from December to January During Cold Weather, COVID-19 New...

Afternoon Brief, October 13

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Could a Tool to Combat Coronavirus Also Protect Grapevines from an Annual Threat?: Scientists and vintners are exploring using UV lights, now being employed in HVAC systems to reduce the threat of COVID-19, as a weapon against mildew...

The Future of Beverage Alcohol: 3×3 and Nielsen to Examine Consumer...

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3x3 CEO Mike Provance, PhD, and Nielsen CGA Client Solutions Director Matthew Crompton discuss how to navigate recovery in the post-COVID world New York, October...

3×3 Unlocks Growth for the Beverage Alcohol Industry with Cutting-Edge Marketing...

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Independent retailers, grocers, and brands can now harness the power of receipt-level data and consumer modeling with 3x3’s innovative hyper-targeted marketing New York, September 14,...

Within Five Years Entire Brands Will Be Created Through Pre-Production Personalization

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Within Five Years Entire Brands Will Be Created Through Pre-Production Personalization: “Within five years you will see entire brands created through pre-production personalization by flavor and shopper profiling at an individual level.