In 2019, the Santa Rosa Junior College initiated a hemp cultivation project at Shone Farm to specifically identify the best agronomic practices for cultivating hemp and understand the potential terpene drift between hemp and wine grape vines. This session, led by Dr. George Sellu, Ph.D., will address these questions, provide an overview of the Shone Farm project and share his observations and insights on the agricultural impact of hemp farming in wine country.
This webinar is a rare opportunity to hear, first hand, from three master winemakers who, without warning, had to navigate harvest with the sudden lockdown restrictions. These winemakers share their experience, insights, and lessons learned with Jamie Gilchrist, Co-Founder and Director of Sales, vintrace wine production software, based in Melbourne, Australia.
In this 30-minute webinar, Susan DeMatei of WineGlass Marketing, a direct marketing agency serving the wine industry, shares insights into why understanding consumer psychology and the underlying emotions is critical when advertising during a crisis.