Three Tier Talk

The Weed and Booze Battle

Weed through distributors is likely just a smoke screen! As the battle over marijuana heats up in various legislative bodies there are a lot of...

The Half Way Point of 2017

From where I sit I am 30,000 feet up in the air coming back from a supplier meeting in California and musing about my week. Some...

The Three Tier System Can Hurt You

I am in NYC this week for the USA Trade Tasting. If you have not been in New York City in May, I highly...

How to Get Off in the Best Possible Way

I am sure that many of you clicked this link for all the wrong reasons. The title is meant to evoke the ease of click...

Small Brands Need a Better Fit in the Market

In my role as National Spokesperson for Liberation Distribution I have been making the rounds at industry meetings and events for the last few months....

The Adult Beverage Version of the Berlin Wall Has Fallen

From 1961 to 1989 the Berlin Wall cut off and divided West Berlin from East Berlin. In November of 1989 it came down and...

I Went to the Gym and Forgot My Shorts at Home

Pretty weird headline for a business article, I know! Weird but true, absolutely true! I like to go to the gym when I am back...

Placing Your Brands with Big Distribution Is Like Dating a Supermodel

This article is penned at 30,000 feet traveling home from a weekend in Las Vegas. Two things about Vegas that are always interesting facts...

Brands and Distribution for the 99%

I am feeling pretty good about myself lately. My articles are getting a lot of comments, “likes” and feedback. In this Snapchat world, this...

What Happened to the Old Days in the Wine and Spirit...

I left the retail wine and spirits game many years ago. After being an operator for 20+ years at Sam's of Chicago, we decided...

All Tiers Need to Listen Up!

Every Wednesday in the local papers, usually in the Good Eating section or the Food section are an assortment of wine/beer/liquor ads. Sometimes they...

Change Is in the Wine from the Wine and Spirit Daily...

There was an overarching sense of “tiger by the tail” mentality about millennials, RTD drinks, craft everything, and distributor consolidation. There were some musings...

The Myth of the Producer Ride Along

It is a right of passage in the adult beverage business. A producer comes to a market and rides around with the sales team...

It Is All in the Wrapping!

I was fortunate enough to have been asked to judge packaging for brands at Tastings.com/ Beverage Testing Institute last week. What a wonderful experience...

3 Adult Beverage Trends to Expect in 2017

I am not a betting man. In fact, when I do bet, I usually lose. I am horrific in betting sports, elections, random things,...