June 24, 2026 (Temecula, CA) — Visit Temecula Valley (VTV) today announced that Annette Brown has been appointed Interim CEO and President, effective immediately, ensuring uninterrupted leadership for the region’s tourism marketing efforts following Scott A. Wilson concluding his tenure as CEO and President.
During this transition period, the organization remains fully operational, with its seasoned executive leadership team actively executing all promotional campaigns, partner programs, and regional tourism initiatives with guidance and support from the VTV Board of Directors.
“The Board has complete confidence in Annette and the entire VTV team to steer the organization forward during this next chapter,” said Chris Baily, Chair of the Visit Temecula Valley Board. “Annette’s passion for Temecula and her leadership skills ensure that our marketing strategies, community partnerships, and daily operations will continue without missing a beat. Our mission remains exactly the same: to champion the Temecula Valley as a world-class travel destination and fully support our local hospitality partners.”
About Visit Temecula Valley
Visit Temecula Valley (VTV) is the region’s official tourism marketing organization and resource for visitors. Known for its award-winning viticulture, historic Old Town, and luxury resorts, Temecula Valley is located conveniently between Los Angeles, San Diego, and Palm Springs. For more information on planning your summer getaway and to view the full Events Calendar, go to https://www.visittemeculavalley.com/.
