October 9, 2025 (Paso Robles, CA) — Full Cup Solutions is excited to announce the return of its annual strategic planning and teamwork seminar, DRIVE 2026: Inspiring a Culture of Winning. Presented by the Paso Robles Wine Country Alliance, this year’s event will take place on Wednesday, February 11, 2026, from 9:00 a.m. to 1:30 p.m. at The AVA Hotel in Paso Robles.
This half-day workshop, created and hosted by business strategist Amanda W. Higgins, is designed to provide wine industry professionals with practical tools to strengthen their teams and achieve business goals. The event will feature two distinguished guest speakers who bring unique perspectives on building success: NFL Super Bowl Champion Bear Pascoe and organizational development expert Dr. Devon Hodgson, Ed.D.
“DRIVE is about equipping leaders with the mindset and tools to not just compete, but to truly win,” said Higgins. “This year, we are thrilled to have Bear and Devon, two experts in their fields, share their unique insights. Bear’s experience on the football field translates directly to the power of teamwork, while Devon’s expertise in organizational learning will help attendees foster a culture of continuous improvement.”
The seminar will explore key topics, including:
- Foundational principles for winning in any environment
- The science of organizational learning
- Strategies for evaluating gaps and identifying resources
- Recognizing and utilizing your team’s natural strengths
- Crafting a personalized action plan for the year
A cornerstone of the DRIVE experience is the personalized action plan each attendee will create during the workshop. This tangible takeaway is designed to serve as a roadmap, ensuring the insights gained on the day are put into practice to drive measurable results for their business. Each attendee’s ticket also includes a pre-event CliftonStrengths Top 5 Assessment, a personalized workbook, lunch, and a virtual follow-up session to ensure momentum is maintained.
About the Speakers
Bear Pascoe, President of Full Speed Performance, is a former NFL tight end and Super Bowl XLVI champion with the New York Giants. Raised on a family ranch in California, Pascoe now applies the principles of high-performance athletics to coaching, helping individuals and teams achieve their full potential.
Dr. Devon Hodgson, Ed.D. is an expert in organizational development dedicated to fostering inclusive and evidence-based professional growth. Her work centers on aligning team performance with institutional goals, promoting equity, and enhancing organizational capacity through continuous improvement.
Ticket Information
Tickets are $299 and can be purchased at www.fullcupsolutions.com/fullcupsolutionscom/drive
Early Bird pricing of $199 will be available until November 30, 2025 with Promo Code: EARLYBIRD. A limited number of tickets are available.
For more information and to register, visit Full Cup Solutions online or contact them at connect@fullcupsolutions.com or (805) 530-5533.
