In this WIN Expo staple, Turrentine Brokerage offers a recap of the 2018 harvest and provides an update of the state of the grape and bulk wine markets, as well as case good sales trends, with emphasis...
The Wine Group Announces Acquisition of 7 Deadly Brand: The Wine Group announced today that it has purchased the 7 Deadly brand, the #1 Zinfandel brand in the U.S., from Michael David Winery. First released...
It comes back to understanding who the customer is, what they want and building a relationship around that in order to maximize sales.
Good wine writers look for what appeals to their audience. Who is their reader and are they strictly looking for an examination of wine quality - or lack thereof - or are they seeking lifestyle pieces...
What’s been happening in the North Coast wine industry?
Specifically developed for wineries in Sonoma, Napa, Lake, and Mendocino Counties, this conference session will delve into topics for small, direct-to-consumer...
Gone are the days when screw caps and synthetic cork wine closures automatically translated to inferior wine.
Most industry professionals today agree that technological advances in how wine is sealed...
Eric Guerra is a man who understands that luxury brands must be marketed as such and has built his career in the wine industry by being one of the best at doing just that. When done right, the brand value...
The biggest difference between tasting rooms and wine clubs that perform beyond expectation and those that don’t, is an organizational commitment to employee training, according to the 2017 VinQuest direct...
Why the Tasting Room Is Dead: Californias traditional tasting rooms are pivoting to more maker spaces, nature immersions and places for all-day casual hangs ...
The landscape of the alcoholic beverage industry in the new millennium looks dramatically different than the drinks business of the 20th century. There has been a staggering increase in the number of new...
