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Willamette: The Pinot Noir Auction’s Online Pivot Raised Funds for the...

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(August 18, 2020; Newberg, Ore.)—When auctioneer extraordinaire Fritz Hatton virtually “hammered” the final lot of the Willamette: the Pinot Noir Auction, cheers could be...

Portland Basketball Superstar CJ McCollum Is 2020 Auction Ambassador for Willamette:...

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(August 11, 2020; Portland, OR)— David Millman, general manager of Domaine Drouhin Oregon and the 2020 chair of Willamette: the Pinot Noir Auction, has...

Willamette Valley Wineries Association Pivots Annual Trade Auction to Benefit Restaurants...

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Willamette Valley Wineries Association pivots annual trade auction to benefit restaurants in need via the James Beard Foundation’s Open for Good Campaign (July 2,...

Afternoon Brief, April 30

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The Disintegration of the Wine Tourism Economy: The welcome mat for Sonoma County’s wine country was rolled up several weeks ago in the midst of the COVID-19 shelter-in-place, and there is no prediction of when it might be rolled out again...

Willamette: The Pinot Noir Auction Debuts Stunning 2018 Vintage with Exclusive...

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(March 4, 2020; Portland, OR)—The Willamette Valley Wineries Association (WVWA) today unveiled the full line-up of lots for the fifth annual Willamette: The Pinot...

Fifth Annual Willamette: The Pinot Noir Auction to Offer Exclusive 2018...

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(January 22, 2020; Portland, Ore.)—On April 4, 2020 the Willamette Valley Wineries Association will host the nation’s top wine trade and media for the...

Domaine Drouhin Oregon’s David Millman to Chair the Fifth-Annual Willamette: The...

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(September 23, 2019; Portland, Ore.)—David Millman, Managing Director of Domaine Drouhin Oregon, will chair the fifth-annual Willamette: The Pinot Noir Auction. The Auction takes...

Afternoon Brief, April 30

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Amazon Ramps Up Wine Sales: Retailers across sectors have been closing at a swift clip as more sales move to the web. The wine business is not immune to this trend and Amazon, since its 2017 acquisition of Whole Foods, does not intend to miss out on its piece of the wine-fueled pie...

Afternoon Brief, April 19

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Wine Executives Debate the Promise and Peril of Millennial Wine Consumers: Top wine executives on Thursday offered differing views on the promise and peril of marketing wine to millennials, who are poised to overtake baby boomers this year as the largest generation in the United States...

Afternoon Brief, April 18

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Bordeaux Fire Destroys $13 Million Worth of Wine in France: Fans of Bordeaux have plenty of reason to whine this week. A blaze at a warehouse in the vaunted wine-making region in South West France incinerated $12.9 million worth of vino on Tuesday afternoon...

Fourth Annual Willamette: The Pinot Noir Auction Breaks Records with Over...

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(April 6, 2019; Newberg, Ore.)—The Willamette Valley Wineries Association surpassed all previous records with a milestone achievement today when 92 lots of wine sold...

Elaine Chukan Brown to Lead Region’s First 2017 Vintage Pinot Noir...

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(March 26, 2019; Portland, Ore.)—The Willamette Wineries Association today announced that renowned wine educator and writer Elaine Chukan Brown and a panel of winemakers will...

Paddles Up! Willamette: The Pinot Noir Auction Announces Official Lots to...

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(February 26, 2019; Portland, OR)—The Willamette Valley Wineries Association announced today the lineup of Auction lots for the fourth annual Willamette: The Pinot Noir...

Fourth Annual Willamette: The Pinot Noir Auction to Feature Unique Lots...

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(December 5, 2018; Portland, OR)—Willamette Valley Pinot noir will be the talk of the wine industry on April 6, 2019, when the nation’s top...

Eugenia Keegan and Shirley Brooks to Co-Chair the Fourth-Annual Willamette: The...

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(August 20, 2018; Portland, OR)—Willamette Valley Wineries Association is pleased to announce Eugenia Keegan and Shirley Brooks as the co-chairs for the fourth-annual Willamette:...