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Complimentary DTC Check Ups at WIN Expo
Our team of DTC Experts will be on site offering complimentary DTC Check Ups. Stop by for actionable ideas on how you can grow your DTC sales 15%+ in 2019 through automatic credit card updating, simple...
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New and Expanded DTC Software Solutions
Microworks Wine Software offers a full suite of Direct To Consumer Sales Management tools specializing in Visitor Center, and Customer Relations Management. Track Sales, Customers and Wine Club members...
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Century-Old Tradition in Glass Production
RONA Glassworks is one of the world’s leading manufacturers of high-quality beverage glass, dining accessories and decorative glass items. The standard product range is also a professionally designed...
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Many New Items for the Tasting Room from TopNest Designs
Ever seen a wrist watch made out of French Oak Barrels? That’s one of the MANY new items that we will be exhibiting at the TopNest Designs booth. Not to mention our mainstay Italian Corkscrews, Olive...
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Making the Most of Dwindling Customer Engagement Opportunities
The biggest difference between tasting rooms and wine clubs that perform beyond expectation and those that don’t, is an organizational commitment to employee training, according to the 2017 VinQuest direct...
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In the Tasting Room
Most wineries call their customer space the “Tasting Room” for the very good reason that wine tasting does take place there, and it’s usually a room. I was giving some thought the other day to all the...
Expert Editorial
Selling Wine in the Tasting Room
There is nothing surreptitious about selling wine in a tasting room or at a tasting event; the visitor is there anticipating buying a new-found wine that will make life more pleasant. And tasting room...
Expert Editorial
The Tasting Room: Branding or Marketing
In selling wine, especially in the tasting room, there is a difference between marketing and branding. Yes, the two are often co-mingled, but they must be interpreted and managed differently. Without a...
VingDirect 2017 Tasting Room Metrics
Tasting Room Trends: 2017 Review and 2018 Forecasts
At VingDirect, we exist to help family wineries achieve their direct to consumer goals. Whether your focus is to grow sales and wine club members, to train and educate your staff, to polish up your brand,...
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A Full Suite of Direct to Consumer Sales Tools
Microworks Wine Software provides a full suite of Direct to Consumer Sales tools designed specifically for Wineries. Featuring Tablet POS, Wine Club, Inventory, Compliance, Marketing, Customer Relationship...
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