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Burns follows long-time Wine Market Council President, John Gillespie Yountville, CA, November 8, 2017 – Wine Market Council announced today that industry veteran Steve Burns...
“The successful associations are the ones that develop a plan and work together,” said Burns. He explained that having had some clients from outside the wine industry has helped him with clients within the industry. “We have to understand that in the wine business we have one product and we need to focus on that. It’s what holds us together.” Today at O’Donnell Lane, LLC, a marketing firm owned by Burns and his partner, Burns continues helping wineries and wine associations spread their message. Current clients include the Wine Institute of California, Middleton Family Winery, Chateau St. Michelle, and the Oregon Wine Board, all of whom are reaping the benefits of his energy and insights.