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Afternoon Brief, December 11

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After 2020 What's Next for Wine? : It's been a year from hell, but next year might not bring much relief for wineries...

Santa Barbara County Vintners Impressed by Quality of 2020 Vintage

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December 11, 2020, Santa Barbara, CA — The Santa Barbara County Vintners Association (SBCVA) announced the end of the harvest season in Santa Barbara...

Santa Barbara County Wine Preserve Creates Sustainable Marketing Funding for Local...

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Santa Barbara County, California– For the last two years, the Board of Directors of the Santa Barbara Vintners has been steadily working on creating...

Afternoon Brief, September 8

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A Scientific Case for ‘Fingerprinting’ Terroir in a California AVA: For 30 years, members of the Russian River Valley Winegrowers Association (RRVWA) have attempted to quantify and qualify the different Pinot Noir profiles their American Viticultural Area (AVA) produces...

Santa Barbara Vintners Association Receives Significant Grant to Fund Marketing Efforts

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September 23, 2019, Santa Barbara, CA — The Santa Barbara County Vintners Association (Santa Barbara Vintners) is thrilled to announce it is the recipient...

Santa Barbara Vintners Kicks Off National Search for Executive Director

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The organization seeks a champion to lead Santa Barbara Wine Country following a strategic retreat and a new Board of Directors Members invited to share...

Running Winery Associations from the East Coast to the West Coast:...

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Running a wine association takes a tireless multi-tasker. The job is a combination of strategy, business development, marketing, finance and politics. It takes understanding the needs of the association, as well as the community as a whole. It is about managing the desires of a diverse group, from large producers to small producers.