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How Persuasive Are You?

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I have been reading Robert Cialdini’s six influence tactics again. The 6 principles remind me of how important the science of persuasion is. Cialdini is...

Direct to Consumer Sales Made Easy!

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Are you looking to increase your Direct to Consumer Sales? Then stop by Booth #1721, meet the Microworks Team and check out our latest...

Ask WISE Academy How to Grow Your DTC Business

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Are you interested in growing your DTC Business? As DTC experts in the wine industry, WISE is here to offer you information on classes...

Full Demo of New Powerful All-In-One Tasting Room Solution

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Come discover the new and powerful features of the Active Club Solutions All-In-One Tasting Room Solution and iPad winery POS native app, automated wine...

Live Demos of the New vinSUITE – Know More, Sell More

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Granbury Wine Solutions is excited to start the year with a new brand! eWinery Solutions and Napa Valley POS are now vinSUITE. Stop by booth...

WineDirect Shows New Features at Unified Including Gliding Eagle, Direct Shipping...

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We provide the tools that allow you to easily manage the important aspects of DTC, everything from device to doorstep!  We want to share...

Vin65 adds iPhone to its POS suite for a more compact...

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Allows wineries to arm their tasting room staff with a POS that  can be carried in their pockets. July 23, 2013 - Vin65, the leading provider of wine...

Direct-to-Consumer Sales

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Writer Jim Brumm Are you getting all you can from your tasting room? The most profitable way to sell wine has always been to sell it...

New Year, New Start…I Assume

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So how are the new year’s resolutions going? I have already discarded a couple of mine but have high hopes for some of the...

Does Social Networking Sell Wine? Yes!

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It seems that the question most asked these days about social networking is whether or not wineries are actually getting visitors into their...

Wine Clubs Make Life Better

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Joining a wine club can enrich people’s lives. Though most wine club brochures and web information concentrate on the concrete things that people get...

Selling Wine…Meet Facebook!

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For the last two years, like just about everyone I know, I’ve been friending, posting, and indulging in a lot of general voyeurism on...

Do I Really Need A Video?

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No…you don’t really need a video, but one of the greatest characteristics of our industry (lucky for us) is the curiosity our customers have...