Tag: Jim Agger
Experts Say Robust Ecommerce Programs Are Key to Wine Industry Survival...
While fourth quarter numbers are still being crunched and the gains and losses of 2020 have yet to be fully tabulated, one thing is crystal clear: online sales of wine and other alcoholic beverages made a huge difference in a year wreaked by the havoc of Covid and a wildly unpredictable economy...
Consumer Expectations and Decreasing Tasting Room Traffic Call for Innovative DTC...
It comes back to understanding who the customer is, what they want and building a relationship around that in order to maximize sales.