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Tasting Room Tip Lines – Yea or Nay?

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Greetings wine industry friends! I have been asked to develop an article best approaches to developing tasting room tip policies...

DTC Wine Leadership Forum Launches Spring 2021

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Winery Leaders and Trend Setters Across the Nation Join this Private Group for a Monthly Problem-Solving Session in the Virtual Space San Francisco, CA, -...

DTC Wine Workshops Launches Small Wine Producer DTC Sales & Engagement...

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December 17 - Today, DTC Wine Workshops Consulting Agency launches the first of its kind, "“Small Wine Producer DTC Sales & Engagement Bootcamp” 2-Part...

Virtual Winery Offerings – Case Study Discussions (Webinar)

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Sandra Hess, founder of DTC Wine Workshops and Consumer Engagement Specialist will moderate a discussion and showcase three Virtual Winery Program Case Studies.

US Virtual Winery Summit Series: Doing Business in a Changing Landscape

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DTC Wine Workshops launches the first of its kind, “US Virtual Winery Summit” monthly series ideal for winery owners & managers. REGISTER HERE WHAT? DTC Wine...

Tasting Rooms Reopen & Winery Teams Balance Virtual with Onsite Experiences

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Winery teams across the US have many decisions to make today as tasting room reopening phases roll out across each state. DTC Wine Workshops...

Afternoon Brief, May 7

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Pandemic Makes Winery Buyers Skittish About Buying Grapes During Upcoming Harvest: The disruption triggered by the coronavirus pandemic adds uncertainty to a domestic wine sector already grappling with an oversupply of grapes and bulk wine, making regional wineries even more skittish to commit to buying fruit during this year's wine grape harvest, a top industry analyst said Wednesday...

US Virtual Winery Summit Series

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Doing Business in a Changing Landscape WHAT? DTC Wine Workshops with the support of the Wine Institute, is launching the first of its kind, “US...

DTC Wine Workshops Launches the DTC Wine Coaching Program to Winery...

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Castro Valley, CA - January 21, 2020 - Today, DTC Wine Workshops Consulting Agency launches the first of its kind “DTC Wine Coaching Program”...

Wine Club Design Webinar: Top 5 Tools for Wine Club Success

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Wine Club Sales represents about 60% of direct wine sales income for wine brands who are getting it right. Consumers have an overwhelming amount...

2019 DTC Wine Symposium Announces Workshop Sessions: Content to Focus on...

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Topics Include Wine Club Retention, Small Winery Strategies, and More Napa, CA, November 8, 2018 – The Steering Committee for the 12th annual Direct to...

Digital Bootcamp: 5 Steps for Developing a Digital Marketing Plan

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Join Taylor Eason, Digital Marketing Strategist with Cork & Fork Digital Media, for a comprehensive dive into digital marketing. The wine business is a very...

DTC Wine Management Academy (4-Part Workshop)

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DTC Wine Workshops founder, Sandra Hess, presents the “DTC Wine Management Academy” ideal for any winery manager responsible for direct sales, customer retention and brand...

Wine Consumer Data Collection Workshop

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Sandra Hess, founder of DTC Wine Workshops, will be collaborating with Colby Smith, founder of CANVAS (Concierge Alliance Napa Sonoma) to provide another hands-on...

Afternoon Brief, June 5

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Subscribe to the Afternoon Brief   Trending Story: Premium Private Label Wines Driving Growth If your idea of a private label wine is "Two-Buck Chuck" from...