Black Friday Bootcamp: Get Your Site Ready to Sell
WebinarJoin us for this exciting webinar with Andrew Means of Transom, as he walks us through a winery's website and adjusts it to maximize sales for Black Friday and the holiday
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Webinars
The Science of Loyalty
WebinarJoin us for an insightful webinar with Vintools as we explore the vital role of customer loyalty in driving business growth. Discover the psychological principles behind loyalty and how understanding human nature can empower your brand (through a study conducted by Mailchimp). We'll delve into effective strategies and actionable tactics to cultivate lasting relationships with your customers,
Three Steps to a Financially Healthy Winery
Webinar
Virtual Event
The "Three Steps to a Financially Healthy Winery" webinar is designed for winery owners, managers, and anyone responsible for the financial health of their winery. Whether you're an owner juggling multiple roles, a manager tasked with overseeing finances, or simply someone looking to improve your understanding of winery financials, this webinar is for you. Join
WIN Webinar – Finish Strong: End-of-Year Sales & Engagement Tactics
WebinarJoin us on October 31st at 11:00am for this fast-paced session packed with actionable strategies you can implement between now and the end of the year! Jennie Gilbert, Co-Founder of RedChirp, and Susan DeMatei, President of WineGlass Marketing, will be joined by a special guest from Gloria Ferrer to share real-world techniques for driving sales,
Smart Acquisition Strategies for Growing Your Winery’s Audience
WebinarcJoin Paul Leary from Assemblage Strategy Group for an actionable webinar on how to attract high-value customers while keeping costs down. Learn how to turn your loyal customers into brand ambassadors through referral marketing and explore how strategic partnerships with like-minded brands can amplify your reach. With practical tools and examples, you'll leave with actionable insights
Optimizing Water Resource Management and Irrigation Practices with HOBO Data Loggers
WebinarJoin our free 45-minute webinar and discover how HOBO data loggers and remote monitoring systems can provide the data you need to protect and conserve water—helping growers enhance crop health while minimizing water usage. Presented by data logging expert Brett Stebbins, webinar topics include: Leveraging the HOBOnet Wireless Sensor Network for water, soil, and climate
Navigating the Tax Cuts and Jobs Act for the Wine Industry
WebinarJoin us for Navigating the Tax Cuts and Jobs Act (TCJA) for the Wine Industry, an insightful webcast specifically tailored for the wine industry, focusing on the implications of the TCJA. This session will delve into how the TCJA affects wineries, vineyards, and related businesses, providing crucial information for navigating the evolving tax landscape. Key topics included:
Recent Advances in Sparkling Wine Production
Webinar
Virtual Event
Join us for an exclusive webinar on demand with Daniela Fracassetti, researcher from the University of Milan, as she explores the latest scientific and technical breakthroughs in sparkling wine production.
Cab Franc Day Producer Roundtable
Webinar
Virtual Event
Join us for the Cab Franc Producers Roundtable, a free, live event where you’ll hear from a panel of passionate Cabernet Franc producers sharing their knowledge and stories about this unique
Free
Do’s and Don’ts for Filling Out the CA Grape Crush Report
Webinar
Virtual Event
All CA wineries are required to submit the CA Grape Crush report each year. If you've felt confused and frustrated by this report - you are not alone! Help is
$100
A Year of Data: 2024 Insights from Leading Regenerative Growers
Webinar
Virtual Event
From regenerative trials in wine grapes to produce and other cropping systems, we’ve gathered a wealth of data and with our growers we've learned a lot along the way. This
Growing Forward Session 3
Webinar
Virtual Event
Join us for a comprehensive session exploring essential insurance solutions for grape growers. Industry experts will be discussing the new Fire Insurance Protection – Smoke Index (FIP-SI) endorsement for the
Scaling Smart: How to Maximize Profit by Preventing Fraud
Virtual Event
Fraud prevention isn’t just about stopping bad actors — it’s about safeguarding your profits and delivering a seamless experience that keeps your customers coming back. Join NoFraud and Commerce7 for
How to Create SEO Content That Sells Wine
WebinarUnlock the secrets to creating SEO content that brings more customers to your site and tasting room that converts them into loyal customers! In this Partner Webinar with Kru Marketing, we’ll explore the fundamentals of keyword research, selecting the best topics, writing content that ranks, and formatting for maximum impact. Jan 15, 2025 10-11am PST
WIN Webinar – Vinoshipper 2025 National Direct Sales Report
WebinarBenchmarking growth & innovation across America's beverage alcohol producers. Join Vinoshipper on January 16th for an in-depth presentation of the first comprehensive national study of America's beverage alcohol producers. This
WAVEx Webinar – Smoke Research Update
Virtual Event
WAVE is the Washington wine industry's signature research seminar/webinar and stands for Washington Advancements in Viticulture and Enology. WAVEx seminars/webinars feature research in a condensed format. This webinar highlights the
2025 SVB State of the US Wine Industry Report Virtual Event
Webinar
Virtual Event
With the continuing decline of key metrics, the question most have is, “How long will this current market last?” We'll tackle that question with a panel of industry experts and present findings from the SVB State of the US Wine Industry survey that can help guide vintners and growers through the current down cycle. Please
Bold Predictions – What to Expect in 2025: Expert Trends and Predictions for the Future of Wine
Webinar
Virtual Event
Join four wine industry thought leaders as they once again explore the defining challenges and opportunities shaping the wine industry in 2025. Each panelist will present key predictions or trends