Optimizing online sales with the right designs, the right images, and the right tools. Join Outshinery in this insightful journey as they delve into the world of e-commerce merchandising. Together,
Join us at 9 AM for a tour guided by our experienced field reps, who will review and discuss specific grape varieties and clones, and their benefits. The tour is
Sommeliers Choice Awards will host an online discussion on how beverage brands can develop sales processes to grow on-premise sales. Attend this Q&A and insightful session on how beverage brands can
Discover how adding your winery to the Harvest Hosts network can increase your revenue and boost your marketing efforts. Our team is excited to share how you can promote your winery to
In 1983, the Sonoma County wine-growing regions of Carneros, Chalk Hill, Dry Creek Valley, Knights Valley, and Russian River Valley/Green Valley all received designation as official American Viticultural Areas. 40 years later, we’d like
WordPress templates? Not new. WordPress templates with winery-specific content areas that will connect to your eCommerce store of choice in a snap? Game changer! Join Wineglass Marketing for this exciting webinar on website templates to learn: If they're right for your business How they can save you money Which elements to look for in a
The Napa Valley Grapegrowers Harvest Press Conference will cover the 2023 growing season, timely topics related to Napa Valley agriculture, and much more. This year's event will be moderated by Mary Maher, Napa Valley Grapegrowers President of the Board, and our lineup of panelists includes Macy Stubstad, Director of Vineyard Operations for Lawrence Wine Estates,
Join us for an insightful webinar on the intricacies of securing a US state distributor for your wine, beer, or spirits. Register Now, RSVP before November 20 The ever-changing landscape of the beverage distribution market poses challenges, with increased consolidation among distributors. As a result, smaller and medium-sized distributors are becoming scarcer, making it essential
Paso Robles cordially invites you to join us at Cabernet Franc Day in Paso Robles on Sunday, December 3rd. This distinguished event showcases the remarkable terroir, stewardship, and diverse winemaking
Evan Traub is a Senior Account Manager at IMI Agency and an expert in managing RFP process and beverage programs for Chains. Evan Traub will also be speaking at the 2024 International Bulk Wine and Spirits Show along with other top-class speakers. This is a solid opportunity for brands looking to understand how national hotel chains work. Join this educational
It’s not your imagination…everyone in DTC is talking about how effective text messaging is. Prepare for 2024 with this comprehensive SMS Strategy session presented by WineDirect CMO Andrea Smalling and RedChirp Cofounder Jennie Gilbert. This webinar will cover the practical ways you should plan to use text messaging in 2024 to: reduce returns execute smoother
The next generation of agriculture is upon us and the focus is now on regenerative farming practices. Growers who are working to enhance and encourage the health and vitality of
Sonoma State University’s (SSU) Wine Business Institute (WBI) announces the launch of A Report on the Wine Industry Today, offering a fresh perspective on the current landscape, the opportunities and the challenges facing wine industry leaders in 2023. Faculty contributors to the inaugural issue include Economics Professors Chong Kim and Rob Eyler along with Wine Business Professor InHaeng Jung.
Do you want more wine sales and higher margins, but aren't sure how to get there? The short answer is: more traffic! More traffic to your website, to your tasting room, and more visibility to your brand. Search Engine Optimization (SEO), is the best way to increase your revenue, without having to pay for expensive
Join us for an engaging cider crafting workshop and a chance to meet the maker behind 2 Towns Ciderhouse creations. Dave Takush, will personally guide you through the art of
CiderCon is the largest gathering of hard cider makers in the world. The show is produced by the American Cider Association, an organization of cider and perry producers in the
As of December 8, 2023, the new European Union regulation on wine labeling will come into force, which requires the declaration of nutritional and ingredient information, and directly affects all wineries exporting to Europe. Instead of necessitating a completely new back label design, the EU allows an 'off-label solution' in which the necessary information is transmitted
There are so many ways DTC teams can elevate their communications with text messaging, but this session is laser-focused on just one: promotions. We’ll delve deep into the art and
Don’t miss an opportunity to discuss the emerging trends impacting the wine industry. Our panel of industry leaders will discuss their observations on the current business climate, offer their take
In the current global warming scenario, wines show flat sensory profiles with high alcohol content, high pH and lack of varietal aroma and freshness. Acidification biotechnologies such as the use
