Master Mondays – Winery Hospitality Essentials for Napa and Beyond by Paul Wagner
October 26 @ 6:00 pm – 7:30 pm PDT
Master Mondays is a series of workshops that will help wine industry professionals hone their skills and enhance their sales.
Master marketer Paul Wagner will help you maximize every element of your tasting room, from targeting the dollars you spend on attracting visitors just the right visitors, to understanding how to best transform those visitors from tourists and wine lovers to missionaries and evangelists for your wine and winery. This is the short course on the black art of wine marketing—building human connections that will last a generation.
$35
