A Premier Event Empowering Wineries with Innovative Strategies
Napa, CA, May 23rd – vinSUITE, a leading provider of winery DTC software, is excited to announce its inaugural Virtual Wine Club Symposium, a groundbreaking event designed to empower wineries with knowledge and strategies to thrive in the ever-evolving world of wine clubs. The symposium, featuring a dynamic agenda and industry experts, will take place on June 20th.
The Virtual Wine Club Symposium presents a comprehensive agenda, enriched by the deep experience of industry veterans. Jason Curtis, President of vinSUITE, who will deliver the opening remarks, shared his enthusiasm about the event, stating, “Wine clubs form a crucial component of a winery’s DTC revenue, often accounting for more than 40% of sales. Therefore, every strategy that wineries can implement to expand and sustain their clubs directly bolsters their bottom line. This Virtual Wine Club Symposium aims to serve as a powerful catalyst for wineries. By uniting industry leaders and innovative strategies, we hope to propel wine clubs to new heights of success. It’s more than just an event; it’s a unique opportunity for wineries to broaden their knowledge and hasten their growth.”
The agenda is filled with insightful sessions, featuring industry veterans who will share their expertise, practical strategies, and proven tactics. The symposium also provides a unique opportunity for wineries to gain insights from the collective data of fellow wine club managers, offering a real-time pulse on industry trends. Here’s a snapshot of the sessions:
09:00 – 09:30 AM: Opening Remarks
Learn how AI can be your secret weapon for revolutionizing wine clubs. Dive into industry trends and discover the power of wine club data, while gaining practical techniques to leverage AI in your everyday operations.
Speaker: Jason Curtis – President at vinSUITE
09:30 – 10:20 AM: Creative Approaches to Attracting New Wine Club Membership
Explore groundbreaking tactics that captivate and engage wine enthusiasts, attracting new members to your club while driving unprecedented growth. Discover imaginative marketing approaches and expand your membership base like never before.
Speakers: Cathy Huyghe – Co-Founder of Enolytics, Christian Ahlmann – President at Six Sigma Ranch
10:30 – 11:20 AM: Crafting Memorable Wine Club Experiences: Tips and Tricks
Unlock the secrets to creating unforgettable experiences for your wine club members. Dive into the secrets of designing unique tastings, exclusive events, and personalized perks that leave a lasting impact. Elevate member satisfaction, foster loyalty, and set your winery apart with unforgettable wine club experiences.
Speakers: Jen Sims – Senior Director at WineShipping, Stefanie Longton – General Manager at Bennett Lane
11:30 AM – 12:20 PM: Boosting Your Wine Club Revenue: Effective Tactics
Take your wine club revenue to new heights with proven tactics. Master the art of upselling and cross-selling, optimize pricing strategies, enhance customer service, leverage the power of SMS and email marketing, and capitalize on seasonal events to drive sales. Get ready to unleash unparalleled growth potential for your wine club.
Speakers: Jennie Gilbert – Co-Founder of RedChirp, Vanessa Bazzani – DTC Sales Manager at Bergstrom
The symposium will also feature insights and results from a wine club manager survey, providing a unique opportunity for wineries to learn from fellow wine club managers and industry leaders.
Registration is now open. Please visit our registration page here: https://event.gotowebinar.com/
About vinSUITE
vinSUITE is a leading provider of direct-to-consumer (DTC) software, offering a suite of solutions that includes wine club management, point of sale, and eCommerce. Their software is tailored to meet the unique needs of the wine industry, empowering wineries with the tools and support they need to thrive in a highly competitive market. With a comprehensive range of features and integrations, vinSUITE is dedicated to equipping wineries with the resources they need to achieve success.
