At NapaTravel.WineSpectator.com, Wine Lovers Will Find the Definitive (and Free)
Guide to Explore the Region; AI-Powered Concierge Allows Users To Plan Their Itinerary
August 12, 2026 (New York) — Wine Spectator, the world’s leading authority on wine, has launched the Ultimate Guide to Napa Valley, a free all-in-one resource featuring editors’ picks for where to taste, eat and stay across America’s premier wine region. The website features an AI-powered Plan Your Trip concierge—where users can tell the concierge what they’re looking for and let it build a day-by-day itinerary using venues featured in the guide, or use the quick builder to create an instant plan. Every stop is mapped for effortless planning and sharing.
“Drawing on five decades of experience covering Napa, our editorial team created the definitive guide to help you explore, navigate, and make the most of your visit,” said James Molesworth, Senior Editor, Napa Bureau Editorial Director, Wine Spectator. “No wine region on earth compresses so much ambition, beauty and pleasure into so small a space. Our tips on not only wineries, restaurants and accommodations, but even more to do, will let wine and wellness lovers experience the best of what Napa Valley has to offer.”
The site also includes itineraries curated by Wine Spectator’s editors include the Carneros Wind in Your Hair Tour, Everything Old Is New Again Tour, Off-the-Grid Cabernet Tour, as well as a guide to recommended Napa Valley taco trucks and taquerias.
Along with a searchable directory and interactive maps, where users can find tasting rooms, restaurants and hotels across the region, the guide also includes an events calendar—which offers a seasonal guide of things to see and do—near each town, up valley or down.
Visit the guide at NapaTravel.WineSpectator.com.
For advertising queries related to the new Napa Valley travel guide, please contact Miriam Morgenstern at mmorgenstern@mshanken.com or Michael Capace at mcapace@mshanken.com.
About Wine Spectator
Wine Spectator is the world’s leading authority on wine. Anchored by Wine Spectator magazine, a print publication that reaches around 3 million readers worldwide, the brand also encompasses the Web’s most comprehensive wine site (WineSpectator.com), mobile platforms and a series of signature events. Wine Spectator examines the world of wine from the vineyard to the table, exploring wine’s role in contemporary culture and delivering expert reviews. Parent company M. Shanken Communications, Inc., also publishes Cigar Aficionado, Whisky Advocate, Market Watch, Shanken News Daily and Shanken’s Impact Newsletter.
