Zero Sugar “Better-for-You” Wine Brand’s Expanded Distribution Supports Seasonal Growth
June 22, 2026 (Salinas, CA) — Scheid Family Wines is heading into summer with positive California momentum for Sunny with a Chance of Flowers, the zero sugar, lower-alcohol wine brand known for bright, flavorful wines that fit today’s balanced lifestyle. Recent IRi/Circana performance highlights show Sunny building strength in California, led by Sauvignon Blanc and Bubbly Rosé, two varietals well-positioned for warm-weather occasions.
Sunny Sauvignon Blanc remains the brand’s #1 SKU in California, showing consistent dollar growth across recent measured periods, including +6.7% over the latest 26 weeks. The growth reflects continued consumer demand for crisp, refreshing white wines and the impact of expanded retail support, including increased availability of Sauvignon Blanc at Albertsons and Vons, as well as support from Ralphs (a Kroger banner), and Total Wine & More.
Sunny Bubbly Rosé is emerging as a break-out performer in California, up +25.2% in dollars over the latest 52 weeks and accelerating to +76% over the latest 4 weeks. Distribution is also building, up +4.6 points over the latest 52 weeks and +3.3 points over the latest 4 weeks.
“Strong retail support is helping drive consumer discovery for Sunny with a Chance of Flowers across California,” said Heidi Scheid, Executive Vice President of Scheid Family Wines. “With Sauvignon Blanc and Bubbly Rosé, we’re meeting consumers where they are – looking for bright, refreshing wines that deliver naturally delicious flavor, zero sugar, and lower alcohol, without compromising on taste. They’re perfect wines for the enjoyment of summer.”
Sunny with a Chance of Flowers is zero sugar, 85 calories per 5 oz pour, 9% alcohol, and certified sustainable. Mindfully made by Scheid Family Wines in Monterey County, California, Sunny offers a lighter way to enjoy wine without sacrificing taste.
Sunny with a Chance of Flowers is available at select retailers throughout California and nationwide.
About Scheid Family Wines
Scheid Family Wines, a family-owned and operated wine company for over 50 years, is ranked among the top 25 largest wine producers in the United States. Based in Monterey County, California, Scheid is vertically integrated to bring high quality estate grown wines to the marketplace from its sustainably certified vineyards and grower partners throughout the Central Coast. Scheid’s innovative, luxury-level winery is 100% powered by renewable wind energy generated by a 400-foot-tall wind turbine, which also supplies energy to the local community. The Scheid Family Wines globally distributed brand portfolio includes Scheid Vineyards, Sunny with a Chance of Flowers, VDR (Very Dark Red), Fog & Light, Metz Road, District 7, and Ryder Estate. Scheid Family Wines sells internationally to over 30 countries and is one of the largest producers of premium exclusive brands.
