
May 12, 2026 (Ramona, Valley, CA) — Family Winemakers of California invites winery leaders and teams to a hands-on Digital Strategy Masterclass, taking place Wednesday, June 24, at Ramona Ranch Winery in Ramona Valley (San Diego County).
Led by Jessie Vallery, founder and strategist of Treetop Digital Creative, and GinaLisa Tamayo, Family Winemakers Board President, videographer, storyteller, and host of the Intentional Voices podcast, this immersive session is designed to help wineries move beyond guesswork and build marketing strategies that actually drive results.
The four-hour masterclass covers the full digital ecosystem, including Google Business Profile, SEO, website performance, email marketing, and social media—giving attendees a clear understanding of how these pieces work together to support visibility and growth.
“This is where strategy replaces overwhelm,” says Vallery. “When you understand how your marketing channels connect, you stop spinning your wheels and start seeing real traction.”
Key Takeaways:
Build a clear, actionable digital strategy tailored to your winery
Create content the right way using tools you already have
Understand how SEO, email, website, and social media all work together
Walk away with practical tools, including content and Reels cheat sheets
Registration & Pricing:
Member access includes lunch, take-home guides, and continued support. Non-member packages range from $350 to $450 and include Family Winemakers membership through December 2026. Special pricing is available for Ramona Valley Vineyard Association board members. Optional equipment packages for content creation are available.
Event Details:
When: June 24, 2026
Where: Ramona Valley, San Diego County
Register at: familywinemakers.us – Space is limited
About Treetop Digital Creative
A strategy-led agency helping small businesses grow through authentic messaging and modern marketing systems.
About Family Winemakers of California
A statewide association advocating for the rights and interests of family-owned wineries.