
May 6, 2026 — Terold Invest, the international holding company that controls Grupo Peñaflor and WX Brands, announced the acquisition of Off-Piste Wines, one of the UK’s most dynamic and disruptive wine companies, in a landmark move that significantly strengthens its position in the world’s most competitive wine market, doubling down on the Group’s international growth strategy.
This acquisition reflects the long-term vision of the Bemberg family, the controlling family of Terold Invest, and their commitment to building a diversified global wine platform, driven by strong family values, a long-term perspective and a passion for bringing people together through wine.
With this news Terold Invest will represent significant scale in the wine industry, with total global volumes exceeding 21 million cases annually, strengthening the group’s ability to compete and grow internationally. By combining Off‑Piste Wines’ best‑in‑class UK execution, brand development expertise and distribution network with Terold Invest’s global scale and sourcing capabilities, the group is uniquely positioned to unlock significant growth opportunities across both UK and international markets.
The newly combined portfolio brings together UK standouts from Off-Piste – Most Wanted Wines and The Wanderer – with a powerful, complementary brand offering for modern wine consumers, including Grupo Peñaflor’s globally recognized brands such as Trapiche and Finca Las Moras, along with fast growing Bread & Butter Wines of US based WX Brands, acquired by Terold Invest in 2021.
Founded in 2007, Off-Piste Wines has become one of the UK’s most forward-thinking wine businesses, known for its pace of innovation, deep customer relationships and its ability to spot and scale trends ahead of the market.
Its portfolio includes Most Wanted, the UK’s number one canned wine brand alongside The Wanderer and a range of high performing retail and exclusive brands. The company currently sells approximately 3M 9-litre cases per year and is present across all UK channels, including supermarkets, discount stores, convenience stores and restaurants/hotels.
Off-Piste Wines stands out for its flexible business model, its global sourcing capabilities, purchasing wine from more than 10 countries and bottling in the UK, enabling exceptional speed to market and innovation across all formats and price segments.
Gustavo Sampayo, Terold Invest’s CEO, commented: “This is a highly strategic acquisition for Terold Invest. Off-Piste Wines has built an exceptional business in the UK, combining commercial strength with a clear track record of innovation. Together, we see significant opportunity to accelerate growth, expand our brand footprint, and shape the future of the wine category across key global markets.”
A decisive step in Terold Invest’s strategy to scale globally through high‑growth, brand‑led businesses, the acquisition reinforces the UK’s role as a critical engine for innovation and category leadership. The UK is one of the world’s most important and competitive wine markets, where strong commercial execution, innovation and close customer relationships are fundamental to success.
The Off-Piste Wines management team, led by CEO Andy Talbot, will remain at the helm, ensuring continuity and building upon its strong momentum.
This partnership positions the combined group at the forefront of a rapidly evolving global wine market with the scale, agility and portfolio strength to lead the next phase of category growth.
About Off-Piste Wines
Founded in 2007, Off-Piste Wines is a Cheltenham-based, brand-led wine developer and distributor. The business supplies award-winning own-brand and private-label wines, including Most Wanted, Pinot Pinot, and The Wanderer, to UK grocery, convenience and on-trade customers, with growing export activity across Europe, North America and beyond.
About Terold Invest SL
Terold Invest S.L. is a privately owned holding company, controlled by the Bemberg family, focused on strategic investments in wine business and other complementary beverages. It controls Grupo Peñaflor, the Argentine wine leading producer and exporter of brands such as Trapiche and Finca Las Moras, the world´s largest exporter of Malbec, and WX Brands, a US based wine company owner of Bread & Butter, the fastest growing premium North American wine Brand.