Sales of Custom-Label 2025 Rosé of Pinot Noir Will Benefit Rose Festival
Evolution Mobile Wine Bar Will Be On-Site from May 22 – June 7
May 5, 2026 (Dayton, OR) — Sokol Blosser Winery, a family-owned legacy winery in Willamette Valley, announces its collaboration for a second year as the official wine of Portland’s renowned Rose Festival.
Sokol Blosser and Evolution wines will be the exclusive wines poured at beverage booths throughout the Portland Rose Festival’s popular 10-day CityFair at Tom McCall Waterfront Park that runs May 22 – June 7. Additionally, the Evolution Mobile Wine Bar will pull up to the Rose Festival, serving up its popular frosé and wines by the glass.
“We are so happy to once again collaborate with the Portland Rose Festival,” says Sokol Blosser CEO Alex Sokol Blosser. “We’re following history, as our family’s winery started partnering with the Rose Festival more than 40 years ago. It’s an iconic event in our community, and we’re excited to share our wines at the Festival.”
Custom-label Rosé Wine Benefits Portland Rose Festival
As part of the partnership, Sokol Blosser has created a commemorative label for its 2025 Estate Rosé of Pinot Noir in honor of the Rose Festival. Sokol Blosser will donate $2 from every bottle of Rose Festival Rosé back to the non-profit festival. This year’s Rose Festival label features a hot-pink design that echoes the Festival’s “Imagine Magic” theme. Sokol Blosser’s 2025 Rose Festival Rosé will retail for $37 per bottle at the winery’s tasting room in Dayton and online while supplies last starting in May.
“It’s just so exciting to celebrate a second year of partnership with Sokol Blosser Winery,” said Jeremy Emerson, Portland Rose Festival Foundation Board President. “They have stepped up their generous support of the Rose Festival through sales of their 2025 Rosé of Pinot Noir, and relationships like this one help keep the Rose Festival vibrant for our community.”
Evolution Mobile Wine Bar Hits the Road
Sokol Blosser launched its Evolution Mobile Wine Bar at the 2025 Portland Rosé Festival. Since then, the colorful, branded wine bar on wheels has pulled up at concerts and festivals across Oregon. The Evolution Wine Bar also can be booked for private events.
This year, the Mobile Wine Bar will once again be on-site for the duration of CityFair at Tom McCall Park, from May 22 – June 7. The trailer is fully outfitted with frozen drink machines for Sokol Blosser’s popular house-made frosé and customers can also get a variety of wines by-the-glass. “Our Mobile Wine Bar has been one of our most successful efforts in meeting wine drinkers where they are,” adds Alex Sokol Blosser. “We love bringing our wines to people in new places.”
About Sokol Blosser Winery
As one of the pioneering wineries of the Willamette Valley, Sokol Blosser has played a key role in developing and shaping the now-prominent Oregon wine industry. The winery remains family-owned and -operated, with the second generation now at the helm. Achieving B Corp certification in 2015, the winery crafts wines of world-class quality, produced in a sustainable manner, reflecting the distinctive flavors of the grapes, soil and climate. The winery produces Pinot Noir, Pinot Gris, Chardonnay, Gamay, Riesling, Sauvignon Blanc, sparkling wines, and small quantities of single block Pinot Noir under its Sokol Blosser brand, and white and red blends, Pinot Noir, Chardonnay and Riesling under the Evolution label. Visit http://www.sokolblosser.com/ and follow @sokolblosser on Instagram and Facebook.
About the Portland Rose Festival Foundation
The Rose Festival Foundation is a nonprofit organization dedicated to inspiring the Portland community and beyond by celebrating the region’s rich traditions, diverse culture, and inclusive spirit. Since 1907, the Rose Festival has created memorable experiences that bring people together and showcase the best of what Portland has to offer. For more information, visit Rose Festival.org.
