Afternoon Brief, September 25

Thursday, September 25
Trending Story
 
What Happens When a Wine Goes Viral?
How does a wine go viral? Is it pure luck, or a predictable equation?
 
Featured Article
 
WIN Insider Series with Maggie Zeman
In this WIN Insider episode, George Christie interviews Maggie Zeman, a seasoned PR and marketing professional who transitioned from Washington DC’s State Department to Silicon Valley tech, before founding The Barn Group in Northern California’s wine industry to then merge with a larger PR firm and expand her role nationally…
 
Today’s News
 
2025 Sonoma County Wine Celebration Raises Nearly $1 Million
The proceeds will fund children’s literacy initiatives, with a key focus being on K-3 Innovation’s K-3 Proficiency Project. Since the auction’s inception more than $44 million has been raised for nonprofits in Sonoma County…
Napa County Eyes Adjustments If ‘Estate Vineyard Tasting’ Bill Is Signed
Among the provisions of Assembly Bill 720, which passed both chambers unanimously earlier this month, is to allow “estate vineyard tasting” events at sites beyond a winery’s bonded production facility…
Polly Hammond Launches First Culture Studio for Wine
Central Coast Sommelier to Represent Team USA at World Tasting Championship
Off-Premise Sales Remain Consistent
AI Tool to Help Farmers Measure Real-Time Crop Health from the Field
Jordan Vineyard & Winery Raises More Than $63,000 at Third Annual Starlight Supper Event for Smile Train
Archer Roose Wines Now Available to Pop and Pour on Princess Cruises
Napa Valley’s Cuvaison Winery Debuts New Wine Tails Trail, a Vineyard Walk & Tasting Experience for Wine Lovers and Their Dogs
English Wine Is Booming – So Why Has Chapel Down Scrapped Plans for a £32M Winery?
Decanter Sponsors ‘Wine Professional of the Year’ at the 2025 BIH Spotlight Awards
How Context and National Identity Shape Perceptions of Canned Wine Consumers in Europe
Consorzio Italia Del Vino and Luiss Business School, the Wine Business Program Kicked Off
 
Blogs
 
Wine Chronicles: Napa’s Unexpected Rival
Wine’s Mythic Status Endures
Pac NW Rocks Wine Enthusiast Top 100 Best Buys
Lava Cap’s Tectonic Series: A Family’s Bond with the Land, Bottled
Greg Sherwood MW: After Parker – Who Really Calls the Shots in Wine Now?
 
Wine Industry Careers
 
Customer Onboarding Specialist
Innovint – Remote
Welder and Fabricator
TCW Equipment – Ukiah, CA
Tasting Room/Store Manager
Polymath – Los Altos, CA
More Wine Industry Jobs
 
People
 
At Napa’s Auberge du Soleil, Katharina Marrapode Has Big Shoes to Fill
Latino Couple Barrels Through Life of Family and Wine
Wine Characters: Kim Busch, Folded Hills Winery
Drinking (and Making) Oregon Wines with NBA Star CJ McCollum
France’s Pascaline Lepeltier to Compete for the Title of World’s Best Sommelier in 2026
 
WIN Marketplace
 
Custom Crush + AP Space Available – Turnkey Winemaking in Paso Robles
Precision in Every Pour – Premium Wine Acids & Additives
Award Winning Cabernet Sauvignon Grapes for Sale
Now Offering Alcohol Removed Wines!
More Marketplace Listings
 
Supplier News
 
You’re Invited: DTC Master Series Online
Guala Closures Showcases Prestige Luxury Brand and Advanced Closure Solutions at Luxe Pack Monaco 2025
This Is the Most Helpful Thing We’ve Ever Done for Wineries!
Unlock 13 on-Demand Courses with Your Sustainable Ag Expo Ticket!
More Supplier News
 
Vineyard & Winery
 
Booker Vineyard’s Winemaking Operation Achieves CCOF Organic Certification
Sangiacomo Family Wines Named Official Wine Sponsor of 2025 San Francisco Fleek Week Air Show Presented by United Airlines
Eola-Amity Hills Emerges as Oregon’s Most Exciting Wine Region
At Nok Vino, a New Generation of Local Wine-Makers Looks to Produce the ‘Most Authentic Expression of New Hampshire’s Landscape’
Lanson-BCC in Talks to Buy Vranken-Pommery’s Heidsieck & Co. Monopole
 

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