July 10, 2025 (St. Paul, MN) — Johnson Brothers, a leading wine, beer, and spirits distributor, today announced the expansion of its partnership with St. Supéry Estate Vineyards & Winery, 100% estate-grown Napa Valley winery. Johnson Brothers will now represent St. Supéry in six additional markets—Hawaii, Minnesota, Nevada, North Dakota, South Dakota, and Wisconsin—through Oxford Street Merchants, its dedicated luxury wine division. This expansion builds on the company’s existing relationship in Iowa, Nebraska, North Carolina, and West Virginia, bringing the total to ten markets nationwide.
“St. Supéry exemplifies what we look for in a long-term partner—exceptional quality, estate integrity, and a vision for growth,” said Yale Johnson, President of Sales, Johnson Brothers. “We’re honored to expand our representation of the brand and bring their remarkable wines to more customers through Oxford Street Merchants, our dedicated luxury division.”
Founded in 1982 and acquired by CHANEL, Inc. in 2015, St. Supéry is one of the few 100% estate-grown producers in Napa Valley. With over 576 acres of sustainably farmed vineyards at its Dollarhide Estate and two Rutherford Estates, the winery is renowned for Sauvignon Blanc, Cabernet Sauvignon, and elegant Bordeaux varietals. As a Certified Napa Green Winery and Vineyard, and a Silver Member of International Wineries for Climate Action, St. Supéry is a leader in environmental stewardship and sustainability in the wine industry.
“We’re excited to expand our partnership with Johnson Brothers into these additional markets,” said Stephen Bei, Vice President, National Sales, St. Supéry Estate Vineyards & Winery. “Their strategic, market-by-market approach and commitment to luxury wine make them a valued partner as we continue growing our presence and sharing the St. Supéry story with more trade and consumers across the country.”
The addition of St. Supéry across these six new states underscores Johnson Brothers’ continued investment in the fine wine category and its commitment to representing family-owned, sustainably focused producers that resonate with today’s discerning consumers.
About Johnson Brothers
Johnson Brothers is a multi-generational family-owned wine, beer, and spirits distributor in the United States. Founded by Lynn Johnson in 1953, the company remains committed to its founding values of work ethic, passion, innovation, teamwork, excellence, and integrity. Through forging strong partnerships with top-tier suppliers globally, Johnson Brothers offers an exceptional portfolio of world-class brands to customer partners across 20 states. With a dedicated team of nearly 5,000, Johnson Brothers remains committed to delivering excellence and continued growth across its operations. For the third consecutive year, Johnson Brothers has been honored as one of the Most Trustworthy Companies in America by Newsweek. For more information about Johnson Brothers, please visit Johnsonbrothers.com | LinkedIn | Instagram.
About Oxford Street Merchants
Oxford Street Merchants is an organization of Johnson Brothers, a leading wine, beer, and spirits distributor in the United States, focused on luxury spirits and estate wines. Its dedicated, knowledgeable, and accredited team members bring a passion for brand stewardship and storytelling, ensuring each encounter leaves the customer with an unparalleled luxury experience. Committed to executional excellence and standards of performance, Oxford Street Merchants combines innovation and analytics to drive results. Its name pays homage to 43 Oxford Street, the Saint Paul, Minnesota building where Lynn Johnson founded the third-generation, family-run business. For more information, visit oxfordstmerchants.com | Instagram.
About St. Supéry Estate Vineyards & Winery
St. Supéry, a CHANEL owned winery, is one of the rare 100% estate-grown wineries, is Certified Napa Green Winery and Vineyard, as well as a Silver Member of International Wineries for Climate Action. St. Supéry is located in the renowned Rutherford growing region in the heart of Napa Valley. The winery specializes in sauvignon blanc, cabernet sauvignon and red Bordeaux varieties. www.stsupery.com
