Leading Paso Robles Winery Also Selects J&L Wines as Central Coast Distribution Partner
July 2, 2025 (Paso Robles, CA) — Hope Family Wines, the award-winning, family-owned winery based in Paso Robles, has appointed Regal Wine Company as its distribution partner in California. Known for its sustainably farmed estate vineyards and portfolio of bold, expressive wines, Hope Family Wines is one of the pioneering heritage wineries that helped spark the modern winemaking era in Paso Robles.
This new partnership marks an important step in Hope Family Wines’ continued investment in its home state. Named American Winery of the Year by Wine Enthusiast in 2022, Hope Family Wines has earned numerous 90+ point scores across its portfolio for wines that reflect the strength and character of Paso Robles. The move to Regal represents a strategic alignment with a distributor that shares its California roots, family-owned values, and commitment to quality.
“Regal Wine Company is the perfect partner for us as we accelerate our success in California,” said Owner-Winemaker Austin Hope. “Their performance, execution, and company culture all resonated as we sought to reinforce our vision for the future. Together, we have big plans for Hope Family Wines and share a strong love for Paso Robles.”
Regal Wine Company will begin representing Hope Family Wines across California on July 14, with exclusive representation starting on August 1, covering statewide availability in both on- and off-premise channels. Corporate chain accounts will be serviced statewide by Hope Family Wines and Regal Wine Company.
Hope Family Wines spans six brands that exemplify the world-class quality and diversity of Paso Robles: Austin Hope, Treana, Quest, AUSTIN, Liberty School, and Troublemaker—all of which will be distributed by Regal Wine Company. Earlier this year, Hope Family Wines unveiled a new state-of-the-art warehouse and bottling line, positioning the winery for continued growth while advancing Paso Robles’ standing as an expanding force in California wine. Among the first of its kind in the Paso Robles region, the 140,000-square-foot warehouse now serves as the lead pickup point for Hope Family Wines’ global distribution network.
“We’re proud to bring Hope Family Wines into the Regal portfolio,” said CEO Rick Tigner. “They’ve built a strong national reputation rooted in Paso Robles, and we’re ready to build on that success—driving distribution, expanding reach, and supporting the continued growth of their brands across California.”
J&L Wines Appointed Local Central Coast Distribution Partner
Hope Family Wines has also simultaneously selected J&L Wines as its local distributor serving California’s Central Coast, with a focus on local on-premise accounts and independent off-premise accounts.
“J&L Wines is a longtime proven force with an excellent reputation and extensive connections across our home region of the Central Coast,” Hope said. “We are proud to call them our local distribution partner as we grow our ambitions here in Paso Robles and beyond.”
About Hope Family Wines
Hope Family Wines is one of the pioneering heritage wineries that helped spark the modern winemaking era in Paso Robles. Owner & Winemaker Austin Hope grew up in Paso Robles as the son of winegrowers Chuck and Marlyn Hope, from whom he inherited his love and respect for the region. Hope Family Wines today spans six brands that exemplify the world-class quality and diversity of Paso Robles: Austin Hope, Treana, Quest, Austin, Liberty School, and Troublemaker. In the fall of 2022, Hope Family Wines was named “American Winery of the Year” by Wine Enthusiast’s annual Wine Star Awards. Most importantly, Hope Family Wines works with 50 partner growers and a dedicated family of employees who make it all possible. Learn more at hopefamilywines.com.
About Regal Wine Company
Founded in 1993 by Jess Jackson and Barbara Banke of Jackson Family Wines, Regal Wine Company is a leading California-based distributor known for its commitment to premium, family-owned, and artisanal wine and spirits brands. Headquartered in Sonoma County, Regal serves the entire state with a team of more than 200 professionals and a portfolio rooted in quality, storytelling, and service. For more information, visit regalwineco.com.
About J&L Wines
J&L Wines is California’s premier wholesale distributor of fine wines, craft spirits, and select beers. Celebrating its 43rd anniversary in 2024, J&L Wines has always been family-operated, providing professional sales and service of alcoholic beverages to restaurants and retailers. From California’s Central Coast to the Central Valley, the company provides unmatched selection, sales, service, and delivery. For more information, visit jandlwines.com.
