July 2, 2025 (New York, NY) — T. Edward Wines & Spirits is proud to announce the official launch of HYSOPE, the premium French organic craft soda and mixer brand, across its core Northeast distribution markets of New York, New Jersey, Connecticut, and Pennsylvania. This partnership marks T. Edward’s first foray into the non-alcoholic space, further expanding its portfolio of thoughtfully made, high-integrity products.
Crafted in France with certified organic ingredients, HYSOPE tonics and sodas are created to enhance even the simplest cocktails into genuine pleasures. With bold flavor profiles, intense carbonation, and low-sugar recipes, they’re designed to pair seamlessly with a wide range of spirits – whether behind the bar or in the home.
“We’re thrilled to diversify our portfolio and enter this new space with the addition of HYSOPE,” said Anthony Zraly, Chief Growth Officer of T. Edward Wines & Spirits. “There’s no better partner for this next chapter – HYSOPE reflects everything we value: a delicious and authentic product, independent ownership, and an intentional commitment to sustainability. Their tonics and sodas are the perfect complement to our craft spirits portfolio.”
HYSOPE’s recipes are developed in Grasse, produced in Normandy, and made using organic beetroot sugar from the north of France. Certified by Ecocert since its inception and free from artificial flavors and sweeteners, the brand is committed to using only the highest-quality, locally sourced ingredients whenever possible.
From classic tonic waters and spicy ginger beers to vibrant Pink Grapefruit and Elderflower sodas, HYSOPE offers a full range of mixers to suit a variety of cocktail styles and preferences.
Already the leading premium mixers brand in France, HYSOPE has experienced rapid growth and earned placements in top cocktail bars, gourmet restaurants, and luxury retailers across Europe. Through the partnership with T. Edward, the brand will now be available to a wider audience seeking high-quality, all-natural mixers that enrich mindful and elevated drinking experiences.
For more information, visit www.tedwardwines.com and www.hysope.co.
