Winery’s Support for Pollinators Underscores an Ongoing Commitment to Sustainability
Salinas, CA – February 19, 2025 – Scheid Family Wines is proud to announce that we have successfully obtained the Bee Friendly Farming Certification for our estate White Flower Vineyard, a prestigious designation that underscores our commitment to sustainability and environmental stewardship. This certification, awarded by Pollinator Partnership, recognizes our efforts to promote bee health and biodiversity in our estate vineyards.
At Scheid Family Wines, sustainability has always been at the heart of our winemaking philosophy. Our dedication to eco-friendly farming practices ensures that our vineyards not only produce exceptional wines but also contribute to the health of local ecosystems. The Bee Friendly Farming Certification further affirms our commitment to fostering pollinator habitats, reducing pesticide usage, and implementing cover crops that support vital bee populations.
This milestone is particularly exciting for our Grandeur brand, a collection of organic wines inspired by bees that epitomize the harmony between nature and winemaking. When the White Flower Vineyard was originally planted, we discovered a native bee colony living in an old Blue Oak tree. The decision was made to leave the bees untouched and build the vineyard around the tree, name the Grandeur brand after the majesty of the beautiful vineyard, and place a bee prominently on the front label. With each bottle of Grandeur, consumers can trust that they are supporting biodiversity and sustainable agriculture practices that benefit our planet.
“Achieving the Bee Friendly Farming Certification is another step in our sustainability journey,” said Heidi Scheid, Executive Vice President of Scheid Family Wines. “Pollinators play a crucial role in the health of our environment and, even though they may not be as visible as our 400’ tall wind turbine, they are very important to our ecosystem. Our Grandeur wines, which show each ingredient clearly listed on the label, are our way of honoring our native bee colony.”
Scheid Family Wines invites wine lovers, sustainability advocates, and industry partners to celebrate this achievement with us. Through our commitment to eco-conscious practices and our passion for crafting exceptional wines, we continue to set a standard for responsible winemaking.
For more information about Scheid Family Wines and our sustainability initiatives, please visit our website.
About Scheid Family Wines
Scheid Family Wines, a family-owned and operated wine company for over 50 years, is ranked among the top 25 largest wine producers in the United States. Based in Monterey County, California, Scheid is vertically integrated to bring high quality estate grown wines to the marketplace from its sustainably and organically certified vineyards, and grower partners throughout the Central Coast. Scheid’s innovative, luxury-level winery is 100% powered by renewable wind energy generated by a 400-foot-tall wind turbine, which also supplies energy to the local community. The Scheid Family Wines globally distributed brand portfolio includes Scheid Vineyards, Sunny with a Chance of Flowers, VDR (Very Dark Red), Grandeur (organically certified), Fog & Light, Metz Road, District 7, Ryder Estate, and HOXIE, a premium wine spritzer. Scheid Family Wines sells internationally to over 30 countries and is one of the largest producers of premium exclusive brands.
Please visit www.scheidfamilywines.com for more information.
