Afternoon Brief, December 17

Tuesday, December 17
Trending Story
 
Building Bridges: WMC Targets New Audiences for National Survey
Could the future of the wine business rest with millennials as they get older? That was one of the findings of this afternoon’s Wine Market Council webinar detailing its national study, “Attracting More Young Adults and Multicultural Consumers to Wine…”
 
Today’s News
 
Regenerative Buzz Grips the Vineyard
Regenerative farming is the buzz word in today’s wine world – but what does it really stand for and why is it getting so much attention?
Napa Valley Welcomes “Cabernet Season” with New Restaurant Month and More
Napa Valley prepares for winter – locally known as “Cabernet Season”- with a vibrant mix of culinary delights, arts and cultural events, and exclusive winery offers…
Kerrin Laz Hosts Sixth Annual “Winter Wine & Food Fête” Benefiting the Alzheimer’s Association
The Fête brings the grand total of the Inspire Napa Valley series, which features events in the spring and winter, to more than $7.5 million to support the Alzheimer’s Association…
Sonoma County Winegrowers Named Official Sponsor of Acrisure Arena and Coachella Valley Firebirds
Tickets Now on Sale for Blendfest on the Coast and Paso Wine Fest
La Prenda Vineyard Management Awarded “Next Wave of Sustainability” by Fish Friendly Farming Program
Texas Hill Country Wineries Launches Exclusive 2025 Social Club Membership
New Way for Grape Growers to Plan for Spring Frost
Demand Grows for New York Sparkling Wines
How a New Breed of Winemaker Is Breathing Life Back into Lambrusco
D.O. Cava Revolutionizes Sparkling Wine with Organic Commitment by 2025
Aldi’s Viral Cairanne Hits Snag with MUP Regulations in Scotland and Wales
Sommeliers Association of India Announces the First-Ever Internationally Recognized 2025 SAI Best Sommelier of India Competition
Hungary Reports Challenging Harvest Despite Optimistic Official Data
 
Promoted Event
 
2025 Direct to Consumer Wine Symposium
Join the premier DTC sales and marketing conference to learn game-changing strategies, connect with industry leaders, and gain insights to grow in the rapidly changing wine business. Don’t miss this must-attend event for wine professionals! Use code “WNET25” to receive $75 off each ticket.
 
Blogs
 
A Trio of Wines for Gatherings Any Time of Year
FTC-Southern Fight-Lina Khan’s Last Great Attempt to Equalize
Understudy to Center Stage: The Unexpected Rise of Cabernet Franc
A Very Italian Holiday Season: Exploring Guglielmo Winery in Santa Clara Valley
We Asked 12 Wine Pros: What’s the Most Overrated Wine? (2024)
 
Wine Industry Careers
 
Tasting Room Manager
Adirondack Winery – Queensbury, NY
Wine Cellar & Bottling Line Assistant
Easley Winery / Reggae Wines – Indianapolis, IN
Key Account Manager – Spirits Industry
Recruiting Associates Network – East Coast, USA
More Wine Industry Jobs
 
People
 
Flambeaux Wine Hires Hospitality Pro Busby
Southern Glazer’s Wine & Spirits Announces Retirement of Tim Anderson, Senior Vice President, General Manager, Kansas & Iowa
Sam Parra, Parra Wine Company
Meet the Vintner Trying to Make Umbria’s Native Wine Grape World Class
Interview with Patric Matysiewski – Co-founder & Winemaker at Sauvage Spectrum
 
Supplier News
 
Lumo and AvidWater Announce Strategic Partnership to Bring Precision Irrigation Smart Valves to the Central Coast
Prospect of Tariffs Increasing Domestic Glass Demand
4 Last-Minute Strategies to Optimize Your Sales This Holiday Season
Maximizing Efficiency in Winery Cleaning
More Supplier News
 
Vineyard & Winery
 
A Year of Regenerative Organic Farming
Prestigious National and International Awards Received in 2024 Establish Vallepicciola as a “Winery of Excellence” in the Chianti Classico Region
Sicily’s Regions Promoting the Importance of Wine Quality Labels
The Best Chardonnays of 2024
Small Businesses Make up 84.64% of China’s Wine Industry

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