May 21st – Last week, the Sonoma County Winegrowers were honored to attend the Leaders of the North Bay Awards Luncheon, where we were awarded the “Paint the Community Green” Environmental Stewardship Award. This prestigious award is given to individuals and organizations demonstrating exemplary leadership in environmental stewardship. We are deeply grateful for this recognition.
Highlights from the SCW’s “Paint the Community Green” Environmental Stewardship Award Recognition
In 2019, Sonoma County Winegrowers achieved our goal to be certified sustainable in all of our vineyards, making Sonoma County the most sustainable winegrowing region in the world. SCW developed the industry’s first 100-year business plan, established a Center for Ag Sustainability and created a sustainability wine label. These efforts were recognized when we were selected to be the U.S. case study for a grassroots approach to sustainability. Our latest achievement is the Farm of the Future initiative, an innovation accelerator for ag tech.
The global collaboration with Ford Pro has made SCW a “living lab” to create game-changing solutions to climate adaptation and led to many other collaborations, the latest being with Agrology to install real-time carbon monitoring systems in local farms, and with John Deere to do proof of concept 0f new innovation and tech. The throughline of SCW’s success is the leadership and vision of our CEO, Karissa Kruse, who is providing the road map for the ag industry to be sustainable and meet the environmental challenges today and tomorrow. To watch a video highlighting SCW’s achievements, go to www.youtube.com/watch?v=
Thank you, North Bay Leadership Council, for recognizing our local, multi-generational farmers and their commitment to sustainability and leadership in farming for the future.
