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Hahn Family Wines Expands Portfolio with New “Hahn Appellation Series”

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Hahn Appellation Series Honors Estate’s History, Delivers a Sense of Discovery for Consumers

Soledad, CA – November 4, 2021 – Hahn Family Wines, an independent, family-owned, and operated wine company focused on growing and producing luxury and ultra-premium wines, introduces a new tier with Arroyo Seco appellated wines aptly named, Hahn Appellation Series.

Arroyo Seco, one of Monterey County’s “hidden gem” AVA’s, is nestled on the western edge of the Salinas Valley between rich farmlands and the higher reaches of the Santa Lucia Mountains. Sourced from certified sustainable estate vineyards, Ste. Nicolaus and Ste. Philippe, Hahn Appellation Series includes Pinot Noir, Chardonnay, and Grenache Syrah Mourvédre (GSM) priced $18.99-$19.99/750ml. The contemporary package design is replete with copper capsule, and elegant label featuring copper foil accents and founder Nicky Hahn’s signature.

“We are pleased to expand Hahn Family Wines portfolio with this contemporary tier of wines,” says Thomas Duhameau, President, Hahn Family Wines. “Hahn Appellation Series wines are squarely positioned to capitalize on strong ultra-premium sales trends by meeting the flavor profile preferences and high-quality expectations of consumers in this price segment. The striking, modern screw cap package stands out on the shelf and convey both sophistication and authenticity.”

Hahn Appellation Series at a Glance:

Pinot Noir grapes, soured from certified sustainable Ste. Phillipe estate vineyard located in the Southeast corner of Arroyo Seco, enjoy an extended growing season, and produce a complex, nuanced wine. The 2019 Hahn Appellation Series Pinot Noir is clear red ruby in color with subtle aromas of ripe red fruit and roasted coffee. On the palate, soft, delicate flavors of dark cherry mingle with an elegant touch of spice and a lingering finish. SRP: $19.99.

Picked at the peak of ripeness and flavor, the Chardonnay grapes sourced from certified sustainable Ste. Nicolaus estate vineyard, located further West in Arroyo Seco, were pressed gently and sent to small French oak barrels for fermentation. The 2019 Hahn Appellation Series Chardonnay is bright, light gold appearance with aromas of tropical fruit. On the palate, vibrant flavors of pineapple, lemon, apricot and balanced acidity mingle with toasty caramel. SRP: $18.99

A carefully crafted red blend of Grenache, Syrah, and Mourvèdre, the 2019 Hahn Appellation Series Grenache Syrah Mourvédre (GSM) harvests fruit from the Arroyo Seco vineyards featuring slightly warmer weather and a longer growing season to ensure gradual ripening. This wine is vibrant ruby red and boasts aromas of fresh strawberry, red cherry, and a touch of white pepper that leaves a lingering long finish on the tongue. SRP: $19.99.

Hahn Appellation Series joins the growing, critically-acclaimed portfolio of Hahn Family Wines that includes Hahn SLH, Lucienne, Smith & Hook, Hahn and Boneshaker.

About Hahn Family Wines

Family-owned and operated, Hahn Estate is located in the Santa Lucia Highlands (SLH) appellation of Monterey County, California. Founders Nicolaus (Nicky) and Gaby Hahn purchased land in Monterey County in the late 1970s and have produced quality wine for 40 years (1980). Early on, Nicky Hahn saw the wine grape growing potential of SLH, and in 1988, spearheaded efforts to establish SLH as an American Viticulture Area (AVA). Today, Hahn Family Wines owns one of the largest shares of planted vines in the region, farming 650 vineyard acres in the Santa Lucia Highlands and another 450 acres in the nearby Arroyo Seco AVA. Hahn’s estate vineyards feature alluvial soil terroir and cool micro-climates, ideal for growing Pinot Noir, Chardonnay, and other varietals. Hahn Family Wines portfolio of brands include Hahn SLH, Smith & Hook, Hahn Appellation Series, Lucienne, Hahn and Boneshaker. For more information, visit www.hahnwines.com. Connect with Hahn Family Wines on Facebook (@HahnFamilyWines), Instagram (@HahnWines) and Twitter (@HahnWines). 

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