Newberg, Oregon – May 10 2021 – Local winery supplier Crush2Cellar and independent wine analysis lab ETS Laboratories are pleased to announce the unveiling of their newly renovated brick and mortar location in Newberg, OR in time for the 2021 harvest season.
The night of Sunday, October 4th, 2020, a driver drove through the storefront and crashed their automobile into the shared building that houses Crush2Cellar and ETS Labs’ Oregon location. Fortunately, no staff were onsite at the time and the driver did not sustain any injuries. Despite the damage and destruction caused to the co-located building, both businesses remained open throughout the past six months of renovations so that customers could continue to come purchase products for harvest, drop off or pickup samples from ETS, and more.
After months of renovation and re-building, C2C and ETS are excited to announce that the new building is complete and better than ever. Employees and construction crew have been hard at work building a new, updated storefront entrance to accommodate more customers, a freshly painted and refinished façade for
a more modern look and feel, additional square footage and wider aisles for easier shopping and browsing, and more. The store also includes a coffee lounge area where patrons can have a brief meeting with C2C or ETS staff, pickup or drop off samples, or simply enjoy a quick caffeine break.
Store owner and long-time Oregon wine community member, Terry Sherwood, comments “We couldn’t be happier to have a newly refreshed and renovated store for all of our dedicated winery customers. This year marks the 25th anniversary of my career in the wine industry, so the store re-opening is timely and truly reflects our commitment to the Oregon wine community. We can’t wait for customers to come visit us and see all the updates – it makes for a better shopping experience and we’re proud to be able to continue to serve wineries throughout the Willamette Valley.”
ETS Labs’ Co-Founder, Gordon Burns, comments “ETS and C2C look forward to sharing the newly renovated space with all of our friends in the Oregon wine community. It was the goal to create a space that is brighter and move inviting, and we were able to achieve just that. Our mission has always been to support the winemaking industry with best-in-class analytical services, and with these improvements, we will do so for many more decades to come.”
Both C2C and ETS Labs are open for normal business hours. To place an order for pickup or delivery, visit crush2cellar.com or call (503) 537-1151. To contact ETS Laboratories, pickup or drop off samples, visit etslabs.com or call (503) 537-6245.
About ETS Labs:
ETS Laboratories is the worldwide leader in providing independent, ISO-accredited analytical services to the wine industry. They partner with the world’s greatest winemakers providing them with innovative analytical tools to enhance their winemaking craft. Since 1978 ETS Laboratories has supported wineries worldwide with their headquarters in St. Helena. Now four satellite locations in Healdsburg, CA; Paso Robles, CA; Newberg, OR; and Walla Walla, WA provide prompt local analyses. ETS is proud to maintain a diverse, highly trained team with a broad range of experience and advanced degrees. Over the last 40 years, ETS has developed new methods of analysis, and introduced many new technologies to support the art of winemaking.
About Crush2Cellar:
Crush2Cellar is the one-stop-shop for premium winery supplies. Located in the heart of the Willamette Valley, C2C works with wineries of all sizes to provide everything from yeast, bacteria, nutrients and tannins; to cleaning and cellar supplies, tanks, fittings, valves, hoses and a comprehensive selection of chemicals and lab equipment. Founder Terry Sherwood is a fixture in the Oregon wine industry, having spent the last 25 years keeping the region’s wineries well-stocked. Born of his passion, experience and knowledge, Terry decided to open a store that would make essential winemaking products easily accessible not just for the wineries in the Willamette Valley, but across the United States as well. In 2015, with the help of son Tyler Sherwood, and Danielle Koepke, Terry’s vision was realized and Crush2Cellar was born.
