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Woman-Owned Winery Teneral Cellars Supports Generation W Through Sip with a Purpose Initiative


JACKSONVILLE, Fla (December 7, 2020) – Generation W is pleased to announce a new partnership with California based Teneral Cellars, a woman-owned, woman-run digital wine company. Teneral’s mission is to serve as an entrepreneurial agent for social change, build an empowered community that supports women’s causes, and inclusivity & equality, making the partnership with Generation W a perfect marriage of shared visions.

Founded in 2020 in the midst of a pandemic and climate of social reckoning, Teneral Cellars has emerged under the helm of CEO Jill Osur, as a socially conscious company committed to producing incredible wine for a community of like-minded women who sip, create, and act with purpose.

“This partnership is centered around women elevating women and the collective good of all. What could be better than a community of women gathered to sip wine and connect through a mutual desire to build a better world?’ said Generation W Founder, Donna Orender. “We welcome the opportunity to align the Generation W and Teneral Cellar communities through our shared values and passions for purpose. And our love of great wine.”

Under the partnership agreement, Teneral becomes the first official partner of Generation W’s weekly virtual Zoom/Facebook Live conversation series, REfresh.

“This is about women supporting each other, lifting each other up,” said Jill Osur, Teneral CEO. “Because the second women truly realize the power of supporting each other, we will not only change the world, we will rule the world. And the world will be a better, kinder place.”

Teneral will donate 10% of all profits from the sale of their Taste Pack wine selection to support Generation W’s year-round leadership, mentorship, and community building programs for women and girls. Teneral will also have access to the much-lauded Generation W digital content library and will showcase it on many of their social channels to help inspire and uplift new communities of women. Generation W Founder Orender, the former President of the WNBA, will also serve on Teneral’s advisory board.

About Teneral Cellars

Founded in 2020, Teneral Cellars is an entrepreneurial agent for change. Womxn-owned and committed to the hard but necessary discussions to create equity and equality; Teneral Cellars is amplifying the voices of womxn in the wine industry. Raise your glass and sip with purpose, Teneral Cellars donates 10% of profits to charities focused on women through community action, justice, climate, and social change. Learn more at TeneralCellars.com


GENERATION W, a registered 501(c)3, inspires women and communities to elevate their lives through leadership development, connection, inspiration and education. The Generation W platform includes: Generation WOW, a teen girl’s leadership development and mentorship program; Generation W, a women’s leadership program anchored by an annual event; WOWsdom! The girls guide to the Positive and the Possible!, a best-selling book and curriculum; and Generation WORKS, a day of community-wide service across Northeast Florida. To learn more visit www.genwnow.com.



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