Vermouth and Sparkling Wine Brands Owned by Campari Group Shift from Palm Bay International to Campari America in Key American Market
NEW YORK CITY (March 9, 2020) –Campari America, a wholly owned subsidiary of Davide Campari-Milano S.p.A. (Reuters CPRI.MI – Bloomberg CPR IM), announced today it will shift the distribution and marketing of the Cinzano® & Mondoro® brands in the US from Palm Bay International to Campari America effective immediately.
With Cinzano 1757 Vermouth Di Torino already imported and marketed by Campari America, select expressions of Cinzano and Mondoro sparkling wines, along with Cinzano’s full range of vermouths, will join the company’s broad portfolio of more than 50 award-winning local and international brands, including Campari®, Aperol®, SKYY® Vodka, Wild Turkey® Bourbon, Grand Marnier®, Appleton® Estate Jamaica Rum, and Espolòn® Tequila.
“The strategic move to bring these Campari Group brands sold in the US in-house to Campari America allows us to build synergies across the portfolio,” said Ugo Fiorenzo, Campari Group Managing Director – America. “We thank Palm Bay for their past support helping to nurture and grow these brands in Campari’s biggest global sales market.”
The Cinzano “Aperitif” Vermouth range includes Bianco, Rosso, and Extra Dry, in addition to 1757 Vermouth Di Torino. Cinzano sparkling wines include Cinzano Prosecco “Cuvée Storica” D.O.C., an aromatic sparkling wine from the finest vineyard areas of the Colline Trevigiane; and Cinzano Asti “Cuvée Storica” D.O.C.G., a sweet, low-alcohol, refreshing bubbly made from 100% white Moscato grapes. Mondoro Asti D.O.C.G. is a sweet sparkling wine of superior quality, also made from 100% Moscato grapes.