Home Industry News Releases Breakthru Beverage Group Expands Partnership with O’Neill Vintners & Distillers in Multiple...

Breakthru Beverage Group Expands Partnership with O’Neill Vintners & Distillers in Multiple East Coast Markets

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(September 26, 2019, New York, NY) – Today, Breakthru Beverage Group announced it has expanded its sales partnership with O’Neill Vintners & Distillers, one of the fastest growing wineries in the US. Breakthru will now represent the full portfolio including Line 39, Intercept, Robert Hall, Day Owl, Harken and Exitus in Delaware, Maryland and Washington DC effective October 1, 2019.

“We’ve achieved strong results in our partnership with Breakthru in ten other markets and we have complete confidence in their capabilities to continue to execute our growth strategy as we expand our footprint together,” said Mark Federighi, Chief Sales Officer for O’Neill Vintners & Distillers. “As we continue to evolve our business to meet consumer demands for our products, Breakthru is well positioned to help us grow our market share through their insight and strategic vision. We look forward to what’s to come as our relationship grows.”

Founded in 2004, O’Neill Vintners & Distillers has become the 7th largest winery in the US, with a reputation as one of the premier wine producers in the business. Leveraging their vertically integrated vineyard, winery and bottling operations, O’Neill Vintners provides the highest quality products. Breakthru currently represents the O’Neill portfolio in Arizona, Florida, Illinois, Minnesota, Nevada, Pennsylvania, South Carolina, Virginia and Wisconsin as well as Canada, proving a well-established relationship and successful track record with O’Neill.

“O’Neill’s portfolio continues to outpace the category, and they have capitalized on this consistent growth with continued strategic investments,” said Kevin Roberts, Executive Vice President, Supplier Development of Breakthru Beverage Group. “O’Neill’s expansion across the Mid-Atlantic is a direct result of the value we provide through collaboration. We have every intention to continue to deliver the type of results our partners have come to expect from us.”

About Breakthru Beverage Group

Breakthru Beverage Group is one of the leading alcohol wholesalers in the United States and the largest broker in Canada representing a full total beverage alcohol portfolio of spirits, wine and beer. Across all markets, Breakthru aligns a nimble and insightful approach to sales, marketing and operations. Family ownership is active in the business and committed to being stewards of heritage and champions of innovation. For more information, visit www.BreakthruBev.com.

About O’Neill Vintners & Distillers

O’Neill Vintners & Distillers was founded in 2004 by entrepreneur and industry veteran, Jeff O’Neill. The privately-owned and operated winery has grown to become one of the largest premium varietal wine and brandy producers in California with a reputation for producing high quality wines from the North Coast, Central Coast and Central Valley. Through its extensive vineyards and state of the art facilities, O’Neill’s growing portfolio of national and exclusive brands include the company’s fast growing Line 39 (up +29% trailing 26 weeks per Nielsen), other brands in the company’s national brands portfolio include Robert Hall, Harken, Exitus, Day Owl and, Intercept, For more information, please visit www.ONeillWine.com.

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