San Francisco, California. July 26-27, 2017
IBWSS promises to bring about a change in the industry by helping the on-trade sector better understand the opportunities and benefits of bulk and bottled in market wine and spirits.
The complete list of conference and workshop speakers have been announced for what will be the first International Bulk Wine and Spirits Show (IBWSS) to be held in North America, when it looks to bring the trade together to discuss the huge commercial opportunities that now exist for bottled in market in wines in San Francisco on July 26-27, 2017.
At the two full days of conference presentations, workshops, and panel discussions, attendees will learn best practices in the industry and walk away with actionable insights on how to grow their business.
HERE ARE JUST A FEW OF THE TOPICS ON THE AGENDA OF THE IBWS SHOW
As part of this packed conference agenda, participants will hear from a mix of different wine and spirits authorities, each covering a unique aspect of the bulk wine and spirits industry from a variety of different perspectives.
For example, if you thought that marketing a spirits brand is all that you can do, think again. Earl Hewlette from Terressentia Corporation will talk at the IBWS Show about how you can optimize your revenues by selling bulk and private label spirits. Chris Mehringer from Park Street will discuss how you can create a private label brand without a distillery and what regulations and permits are needed. And Bob Paulinski MW will explain how you can create a successful brand for your retail store or restaurant.
Whether they know it or not, retailers and store brands are now engaged in a new competition to win over a different type of wine and spirits drinker: one who has embraced the concept of private labels. So if you are a hotel or hospitality business looking to create a distinctive experience for guests, a restaurant looking for new mid-priced offerings for a wine list, or a national retail chain looking for a product that will boost margins, you need to know what’s happening in the private label and bulk wine and spirits industry. If you don’t, your competitors will.
By attending the IBWS Show in San Francisco, you will be at the forefront of a major new trend that has the potential to change the dynamics of the wine and spirits industry for a long time to come. This summer in California, get prepared to look into the future and view the changing contours of tomorrow’s wine and spirits marketplace.
WHAT TO EXPECT AT IBWSS
As a visitor: IBWSS San Francisco is relevant to anyone involved in the making, sourcing, buying, shipping, bottling, selling and marketing of bulk wine and spirits. Designed specifically for key players across the multiple grocery, convenience, wholesaler, on-trade sectors as well as producers, wineries, distilleries and service providers across the private label and branded wine and spirit sectors.
The event organisers stress that the key focus of the event is to asses and encourage sustainable growth and profitability in the bulk wine and spirit sector. RSVP here to get your free visitor trade pass and receive a special deal for the conference ticket.
As an exhibitor: The show will be an opportunity for businesses involved in the producing, handling, shipping, bottling and selling of bulk wine and spirits to demonstrate what they do to key buyers and influencers. Find out more information about how to be an exhibitor.
WHERE AND WHEN
July 26-27, 2017, South San Francisco Conference Center.