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Afternoon Brief, May 7

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Pandemic Makes Winery Buyers Skittish About Buying Grapes During Upcoming Harvest: The disruption triggered by the coronavirus pandemic adds uncertainty to a domestic wine sector already grappling with an oversupply of grapes and bulk wine, making regional wineries even more skittish to commit to buying fruit during this year's wine grape harvest, a top industry analyst said Wednesday...

There’s at Least 50 Ways to Get Your Wine Now

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Wine Road Releases New Parody Video to Encourage Wine Lovers to #SIPSONOMA Healdsburg, CA, May 6, 2020—Wine Road, a destination marketing association of wineries...

Wine Event Cancellations Hurt Associations’ Marketing Efforts and Budgets

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I was in a tasting room in downtown Healdsburg on Sunday, March 15, when a passerby called in the window and said “enjoy your glass of wine….

Afternoon Brief, February 20

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When Amazon Hasn't Cracked the Code on Online Alcohol, How Can Grocers? : 2019 was a year filled with retail innovation, especially within grocery. Between robot delivery services and experiential pop-ups, it would seem as though we've mastered our understanding of consumer behavior and created products and services to meet those needs...

Afternoon Brief, October 8

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Subscribe to the Afternoon Brief   Trending Story: Wine & Spirits Magazine's Top 100 2018 Congratulations to wine & spirits' 2018 top 100 wineries ... Today's News: New...

Wine Road Announces Upcoming Event Season

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20th Annual Wine & Food Affair to Kick Off the Season in November Healdsburg, CA, October 8, 2018—Wine Road, an association of wineries and lodgings...

Building Wine Brand Ambassadors Workshop Healdsburg, CA

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Wine Road and DTC Wine Workshops have teamed up to present the “Building Wine Brand Ambassadors Workshop” on Wednesday, May 23rd 8:30 – 12:30...

Wine Road Presents “Esprit du Rhone”

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New Wine-Tasting Event Seeks to Spotlight Lesser Known Rhône Varietals  Healdsburg, CA, April 10, 2018—Wine Road, Northern Sonoma County, introduces the first annual Esprit du Rhône,...

Wine Road Welcomes Two New Members to Board of Directors

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New Board Poised to Start Next Term on April 1, 2018 Healdsburg, CA, March 30, 2018—Wine Road, Northern Sonoma County recently held its annual...

Winter Wineland to Spotlight Vintages, Varietals & Verticals

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Wine Road’s Annual Weekend Event Offers Winter Opportunity for Visitors to Return Post Fires Healdsburg, CA, December 4, 2017 – Wine Road, Northern Sonoma County...

Wine and Food Affair

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Wine & Food Affair ~ Tasting Along the Wine Road is the premier event for Wine Road – Northern Sonoma County! Join us for a...

“Wine & Food Affair” Pairs Region’s Diverse Wines with Good Eats

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Alexander, Dry Creek and Russian River Valleys wineries to participate in annual “foodie” event Healdsburg, CA, October 4, 2017— This November 4th & 5th, Wine...

Wine Road Announces Relaunch of Podcast

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Hosts share their insider stories and tips for exploring Northern Sonoma County Healdsburg, CA, Sept. 28, 2017—Wine Road, an association of wineries and lodgings in...

Wine & Food Affair 2016

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Wine & Food Affair is the premier event for Wine Road Sonoma County!  Join us for a weekend of Wine & Food pairings in...

Afternoon Brief, October 28

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Bordeaux Court Deliberates on Fraud Case Involving More Than 1 Million Bottles of Wine: A Bordeaux judicial tribunal is weighing the fates of eight men accused of trying to pass off more than 1 million bottles of cheap plonk as more expensive Bordeaux from top appellations...