The interactive event will focus on utilizing team strengths, crafting out-of-box strategies and creating a nimble, clearly defined annual plan for winery businesses
December 18, 2024 (Paso Robles,...
Give the Gift of Wine – Perfect for Every Paso Wine Lover on Your List
December 16, 2024 (Paso Robles, CA) – The Paso Robles Wine Country Alliance is excited to announce that tickets are now...
Wine Could Escape Dietary Guidelines: The appointment of Robert F Kennedy Jr as health secretary could see dietary guidelines for wine scrapped...
Carol Yeaman-Sanchez, Development Director, PRWCA
Paso Robles, CA (November 14, 2024) — The Paso Robles Wine Country Alliance (PRWCA) is pleased to announce the promotion of Carol Yeaman-Sanchez from...
Awards to be Presented at 6 p.m. on Friday, July 19 at the California Mid-State Fair Mission Square Plaza
PASO ROBLES, CA (July 11, 2024) – The San Luis Obispo County wine industry annually comes together...
A Look at Antinori’s Purchase of Washington’s Col Solare: “The fact that Piero Antinori feels like this is a gem that he wants within his family, I think it speaks volumes to what Washington has done,...
E-Tongue Can Detect White Wine Spoilage Before Humans Can: While the electronic tongue bears little physical resemblance to its namesake, the strand-like sensory probes of the “e-tongue” still outperformed...
Five Local Chefs Ignite the Grills for Epic Live Fire Battle
Paso Robles, CA (April 18, 2024) – Chef Tyler Florence’s Masters of Fire presented by Williams Sonoma at Paso Wine Fest has revealed the...
Should SVB Continue to Produce the Annual DtC Report?: Silicon Valley Bank goes to great lengths and costs to provide this report to the industry gratis. Still, it's a partnership with you: Without survey...
Krista Smith Rejoins PRWCA to Spearhead Marketing Efforts
Paso Robles, CA (March 19, 2024) – Increasing its ability to meaningfully connect with consumers and industry members alike, the Paso Robles Wine...
