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Afternoon Brief, July 19th

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Flooding Devastates Germany, Belgium and the Netherlands, Damaging Wineries in Ahr: More than 180 people are confirmed dead; Mosel vintners grapple with floodwaters while winemakers elsewhere organize relief efforts...

Afternoon Brief, May 27th

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Research Underway to Help Napa Valley's Wine Industry Understand Impact of Wildfire Smoke on Wine: The large volume of wildfire smoke-exposed grape and wine samples processed by California’s laboratories in 2020 could help the state’s wine industry better understand and potentially combat the impact of wildfire smoke on wine and wine grapes, experts say...

Paso Robles Wine Country’s First Virtual Auction Raises Over $70,000 Paso...

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May 27, 2021 – Paso Robles, CA – The Paso Robles Wine Country Alliance (PRWCA) has completed the first Paso Robles Wine Country Virtual...

Afternoon Brief, May 6th

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THURSDAY, MAY 06 TRENDING STORY   Cyber Security Experts Warn Over Online Wine Scams Scammers have increasingly used wine-themed domain names to target potential victims during parts of...

The First Paso Robles Wine Country Virtual Auction Begins Monday, May...

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23 Auction Lots Highlight the Unique Experiences, Exceptional Wines, and Personality of the Region May 6th - The first Paso Robles Wine Country Virtual Auction begins...

Afternoon Brief, April 29th

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Macy’s and Drinks Launch New Online Wine Shop: DRINKS, the online leader in adult beverage, and Macy’s today announced the launch of Macy’s Wine Shop (MacysWineShop.com), a new online wine store available in 40 states plus D.C., enabling consumers in more than 38,000 zip codes and 144 million households to get wine shipped straight to their doorstep, within 1-2 days...

Paso Robles Wine Festival Weekend Returns with Focus on Individual Winery Activities

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With No Grand Tasting, Wineries Stepping Up Small Scale Events April 29th - The 38th Annual Paso Robles Wine Festival is less than one month away! This...

Paso Robles Wine Country Announces Virtual Auction Giving Access to One-of-a-Kind...

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Over 25 Unique Lots Help to Fund Local High School Scholarships March 29, 2021 (Paso Robles, CA) – The Paso Robles Wine Country Alliance (PRWCA)...

Afternoon Brief, February 25th

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Covid's Impact on Wine Tasting: Covid has had a huge impact on how we buy wine, but also on how we enjoy it...

Vintage Paso: Zinfandel Weekend Returns March 19 – 21, 2021

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Themed Weekend Features Individual Experiences at Over 100 Paso Robles Wineries February 25, 2020 (Paso Robles, CA) – Paso Robles Wine Country will once again...

Afternoon Brief, January 12th

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Constellation Brands Completes Series of Transactions to Premiumize Portfolio with Sale of Paul Masson Grande Amber Brandy to Sazerac: Constellation Brands, Inc. (NYSE: STZ and STZ.B), a leading beverage alcohol company, announced today that it has closed its sale of the Paul Masson Grande Amber Brandy brand, related inventory, and interests in certain contracts to Sazerac for approximately $265 million, subject to certain post-closing adjustments...

The Beckett Family Named the 2020 Paso Robles Wine Industry Persons...

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2021 Paso Robles Wine Country Alliance Board of Directors Installed JANUARY 12, 2021 (Paso Robles, CA) Announced today, the Beckett Family, founders and owners of...

Afternoon Brief, November 25

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Supreme Court Opens Another Case of Wine: It looks like the thorny subject of interstate shipping is heading back to the US Supreme Court...

Afternoon Brief, November 23

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Enterprise Level Automation and AI Marketing Tools Made Accessible to Wineries: Debuting at the WIN Expo in December 2019, PreferencePro by VinterActive made a serious splash and quickly signed up several wineries for this breakthrough email marketing software...

2020 Paso Robles Wine Vintage Set to Be Most Memorable on Record

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Minimal Impact from Smoke and Heat Spikes During the Historic Wildfire Season PASO ROBLES, CALIFORNIA – November 20, 2020 – The Paso Robles Wine Country...