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Now Franzia “Franz” Can Drink and Wear Franzia!

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In Addition to Merchandise, the World’s Most Popular Wine Adds Four New SKUs to its Portfolio Ripon, Calif., September 9, 2020 –  Building on the momentum of...

Afternoon Brief, April 29

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Defending 'Butter' Wines: Napa's Jam Cellars Goes Back to Court to Defend Trademarked Brand: Napa-based JaM Cellars Inc. is suing Livermore-based The Wine Group LLC, one of the largest vintners and maker of the Franzia brand of value wines, alleging trademark infringement...

Afternoon Brief, April 24

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The Coronavirus Impact on Wine "Probably Irreversible" Without Dramatic Action: The spread of the novel coronavirus has led to the radical disappearance of the HoReCa channel that could result in a more than 50% loss of wine sales in Europe alone, said Pau Roca, director-general of the Organisation for Vine and Wine (OIV)...

Afternoon Brief, April 21

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European Winemakers May Have to Turn a Billion Liters of Wine into Industrial Alcohol: Coronavirus has been a devastating blow to an already struggling EU wine market...

Afternoon Brief, April 15

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Top-Tier Napa Cab for $10? With Bulk Wine Prices so Low, New Brands Offer Deep Discounts: It sounds too good to be true. A $50 Napa Cabernet, repackaged and sold for $10 a bottle. A $40 Anderson Valley Chardonnay priced starting at $1 a bottle. How, you might ask? Because it's bulk wine...

Franzia Wine Makes “Franz for Life” with Integrated Advertising Campaign

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Campaign Includes Packaging Refresh, Franzia in New 500mL Tetras and Introduction of Franzia Rich & Buttery Chardonnay Livermore, Calif., April 2, 2019 – Franzia, the world’s...