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Now Franzia “Franz” Can Drink and Wear Franzia!

In Addition to Merchandise, the World’s Most Popular Wine Adds Four New SKUs to its Portfolio Ripon, Calif., September 9, 2020 –  Building on the momentum of...

Afternoon Brief, April 29

Defending 'Butter' Wines: Napa's Jam Cellars Goes Back to Court to Defend Trademarked Brand: Napa-based JaM Cellars Inc. is suing Livermore-based The Wine Group LLC, one of the largest vintners and maker of the Franzia brand of value wines, alleging trademark infringement...

Afternoon Brief, April 24

The Coronavirus Impact on Wine "Probably Irreversible" Without Dramatic Action: The spread of the novel coronavirus has led to the radical disappearance of the HoReCa channel that could result in a more than 50% loss of wine sales in Europe alone, said Pau Roca, director-general of the Organisation for Vine and Wine (OIV)...

Afternoon Brief, April 21

European Winemakers May Have to Turn a Billion Liters of Wine into Industrial Alcohol: Coronavirus has been a devastating blow to an already struggling EU wine market...

Afternoon Brief, April 15

Top-Tier Napa Cab for $10? With Bulk Wine Prices so Low, New Brands Offer Deep Discounts: It sounds too good to be true. A $50 Napa Cabernet, repackaged and sold for $10 a bottle. A $40 Anderson Valley Chardonnay priced starting at $1 a bottle. How, you might ask? Because it's bulk wine...

Franzia Wine Makes “Franz for Life” with Integrated Advertising Campaign

Campaign Includes Packaging Refresh, Franzia in New 500mL Tetras and Introduction of Franzia Rich & Buttery Chardonnay Livermore, Calif., April 2, 2019 – Franzia, the world’s...